Uncover Your Brand Legend
Sarah Hart is a Web Designer turned branding expert who helps brands become legends online… Our chat is around helping you discover your brand legend with her 6 brand arch types or personalities. It will help you refine your salons online presence and help your potential clients feeeel something about your brand. Helping them choose…
The 5 Steps Of Content Marketing For Your Salon
The problem is that our clients and our potential clients are becoming tired of jaded of traditional marketing tactics. It’s noisy and crowded out there online so instead, your potential clients want to build meaningful connections with people, businesses and brands before they choose WHO they will do business with… In this episode, I discuss a…
What’s working in Facebook right now for Salons
Your Salon marketing plan is vital for your new client attraction strategy. The problem is that Facebook is ever changing at a rapid pace, so I invited Hayley Mears to the Podcast to chat about what’s working with Facebook right now for Salons. We cover some important factors that you need to know about to…
3 Tips to Conquer Instagram
Learn these three Best Performance Instagram Hacks from Hayley Mears, Ex-Hairdresser turned Social Media Marketer. In this episode she shares with us how to get the best performance out of Instagram, creating a theme for your Brand and using it on Instagram together with the importance of white space. We discussed the phenomenon of the “backs…
Your Website is Losing you Clients
Your salon website should be your biggest and most important online sales tool. Yes, a sales tool. It should be bringing you new clients (and helping your existing ones stay connected with you). But remember, your website is not an online sales tool for your business… Your website is an online buying tool for your…