The Ultimate Guide to Turn Likes into Bookings

By Larissa Macleman | Sep 1, 2019

When I first opened my Salon, and also my coaching business for that matter, I remember this feeling of thinking “ahhh yes, this is why I opened my own business!” I was experiencing this incredible feeling of freedom, autonomy and creativity all in one, that you just cannot get from working for someone else! I…

How to Regain the Freedom You Thought You’d Lost

By Larissa Macleman | Aug 18, 2019

When I first opened my Salon, and also my coaching business for that matter, I remember this feeling of thinking “ahhh yes, this is why I opened my own business!” I was experiencing this incredible feeling of freedom, autonomy and creativity all in one, that you just cannot get from working for someone else! I…

Storytelling: The Real Heart of Salon Marketing

By Larissa Macleman | Aug 5, 2019

It’s undeniable: as the owner of your Salon, you are the most important person in the business. Now, I don’t mean this in a conceited way! We all love our teams and would absolutely be nowhere without them. But, when it comes down to it, you are the Queen or King of your business! In…

You Are The Most Important Person

By Larissa Macleman | Jul 21, 2019

It’s undeniable: as the owner of your Salon, you are the most important person in the business. Now, I don’t mean this in a conceited way! We all love our teams and would absolutely be nowhere without them. But, when it comes down to it, you are the Queen or King of your business! In…

My 5 Steps to Increasing Profit

By Larissa Macleman | Jun 23, 2019

One huge barrier that gets in the way of Salon Owner success is profit. Not enough Salons are making a profit, not enough Salon Owners know how to make a profit! When I started my Salon at only 20 years old, I was exactly the same. When I came out of training, my goal was…

Attracting and Retaining a Team in 2020

By Larissa Macleman | May 20, 2019

With Game of Thrones, Instagram and the Avengers all vying for our attention, it can be tough. It’s becoming more and more difficult to find great people to join our team. Those that have a passion, like we did when we started.  Sometimes they just don’t seem to care or are totally distracted—am I right?…

Balancing Business Life and #Mumlife Like a Boss

By Larissa Macleman | Apr 12, 2019

Inevitably there comes a time in each of our lives where we realise that we simply cannot do it all… I remember the day I realised I was in fact not SuperWoman!  For so long, my business was my priority and focus, ‘doing it all’ was just the way it was. All my energy went…

How to Stop Taking Clients in Your Salon and Become the CEO You Need to Be

By Larissa Macleman | Mar 17, 2019

If you’re anything like me, you opened your salon because you love doing hair and you knew that being your own boss would give you the life you dream of. Setting your own schedule, working the way you prefer, and, of course, unlimited earning potential. You have the vision, the drive, and the talent, which…

6 Steps to Get Your Salon to Stand Out on Social Media

By Larissa Macleman | Feb 24, 2019

While the world of marketing has undoubtedly changed in recent years, there is one thing that will always remain consistent no matter how much changes in the face of technology: If you don’t talk about your business, nobody else will. We all have to start somewhere and somewhere usually begins with word of mouth, but…

How to Build a Successful Salon Team So You Can Get From Behind the Chair

By Larissa Macleman | Jan 20, 2019

Imagine with me for a moment and picture yourself here: You’re yelling from behind your chair to have someone help the person who came through the door three minutes ago and is standing at the front looking awkward. Your stylists need constant hand-holding on how to best utilize their downtime. You’ve lost track of how…

Make the most of your Crazy, Creative Holiday Downtime

By Larissa Macleman | Dec 21, 2018

Holiday time for me is a time where I get really creative. I love spending time with my family but as much as I love to hang with them all – I can’t help but slip into this crazy, creative business zone – The space and downtime allow me to think. I dream up all…

Unlock Freedom & Thrive in 2019

By Larissa Macleman | Dec 2, 2018

It’s officially the crazy manic time of the year, Christmas!  I remember so painfully and clearly that when I was standing behind the chair every December, I would always tell myself “this is my last year doing clients”, next year would be different for the salon. I hated Christmas with a passion, it took me away…

Attract More of the Clients You Love

By Louise May | Nov 25, 2018

Have you ever heard the saying, “try and please everyone, you’ll end up pleasing no-one”? The same goes in business. We all want to make our clients happy, but there is always one client, it doesn’t matter how hard you try, nothing will ever please them? They aren’t your ideal client. Yet, there are some…

How to Attract a Rockstar Team

By Larissa Macleman | Oct 29, 2018

You need a strong team in order to grow your business. Your team can be the strength or the weakness of your salon. So finding and hiring the right people is paramount to your success – right? I reckon I’ve employed more than 110 people in my time as a salon owner. When I sold…

Relationship Marketing

By Louise May | Sep 30, 2018

Hi, I am a complete stranger. Give me money! Let me guess, the first thing that comes to mind is, “Um…no.” Well, this is exactly what you are doing if you are not building relationships with your audience and prospective customers. Think about it – would you rather buy from someone you know, someone you…

Attract New Customers with your Free Google Listing

By Samantha Jones | Sep 9, 2018

As a salon coach the Number One problem we are asked to solve is to help a business attract more customers, yet often I find the free Google My Business listing is neglected or under utilised. I like to attribute a huge part of my salon success to this amazing tool Having a Google listing…

Do You Tread On Eggshells In Your Own Salon?

By Louise May | Aug 26, 2018

I was talking to a salon owner that had contacted me over the weekend about some issues in her business that she needs help with. One of her major issues is that she feels very intimidated by a staff member. She often feels like she is treading on eggshells and she is constantly giving into…

SalonBot: Lady & The Hair Success

By Suzy Broad | Aug 13, 2018

Hairdressing is one industry that Prue Tonkinson doesn’t see slowing down anytime soon, so to make sure that she can be ahead of the game and she ensures her clients are getting the service they need, 24/7 – With the help of SalonBot she takes us through it all. Meet our featured client, Pure Tonkinson…

5 Steps to Grow Your Salon Business to Gain Freedom and Profit

By Larissa Macleman | Aug 5, 2018

You only have one life. Your job isn’t to work yourself to the bone ‘til you’re *lucky* enough to retire. Your job is to craft a life you love, live it well and on purpose. “On purpose” meaning you don’t leave it up to life’s circumstances to direct your journey; instead you take steps to…

Structuring your Work so you don’t lose your Marbles

By Suzy Broad | Jul 30, 2018

You’ve probably heard Larissa, the Freedom & Profit coach, express “work smarter, not harder” before, but what does that mean exactly? When your inbox is packed, there’s a giant stack of to-do’s and the client messages keep piling in, how are you supposed to get it all done smarter?   The truth is many of…