Salon Ownership: Dreams vs Reality
The reality of running a salon: is it what you originally envisioned?
It was always a dream of yours to own a Salon, but now that you have achieved this, the reality is that things aren’t always perfect! Relate?
I know how it can feel. You’re so close to living that ideal life you always dreamt of,
but everyday dramas just keep cropping up and getting in the way! All of a sudden, the dream feels further and further away.
In this episode, I’m chatting with someone who knows this feeling all too well. Having faced a house fire, brand new babies to juggle, team walkouts, and hiring troubles, Mia De Vries has experienced the reality of owning a Salon, and just how far from the ‘dream’ it can sometimes feel…
After owning her salon for 16 years, Mia then founded an online education business called The Secret Fox.
Listen in now as Mia shares how she led her Salon to success, got her dream life back on track… and most importantly, how you can do the same.
My Secret to Getting Your Team to Rebook
I’m sure many Salon Owners have wondered if there is an easy way to ensure clients ALWAYS come back to their Salon.
Well, secrets out… THERE IS! Now I know from experience that it can be super frustrating when the importance of rebookings is stressed to your team, yet they fail to do so. It feels like client relationships are formed, efforts are made, and all for what? As a salon owner, we are hoping it’s so the client returns!
So, I want to help remove this frustration by exposing my most effective client retention strategies that any salon can implement both before and after a service, to ensure the client always returns.
I believe these strategies will not only help future-proof your salon but will also create stronger relationships with your clients.
Suite Rental Salons vs. Team-Based Salons
It’s no secret that suite rental salons are becoming more and more popular. As a Salon Owner, you probably already know this.
Now, I know it may appeal to many, but is it more beneficial than having your own team?
This is something I get asked a lot by Salon Owners… it’s confusing to know which option is right for your Salon!
So, I wanted to chat with someone who could shed light on this question and give their honest answer to it, to help Salon Owners know if ditching team-based Salons is the right choice.
Jason Everett currently runs the ‘High-Performance Salon Academy’ in America, where he works with many Salon and Beauty companies across the world.
In this episode, Jason will share with you his amazing insight on what works, and what doesn’t in both salon suites and team-based salons, so you can feel confident in which option is best.
How to Get a Winning Team Culture- Once and for All
Do you ever feel like you constantly want MORE for your Salon?
Whether it’s team growth, self-mastery as a CEO, or more sales….
I’m pretty sure every Salon Owner knows this feeling!
But achieving these things sometimes feels impossible. Especially if you don’t know the right steps to take in order to actually achieve them.
Even with all of the external advice out there these days, it’s still hard to know who to trust and if any of it will actually work… believe me, I know this feeling well.
So I took myself back and remembered what I really needed when I was a Salon Owner… and then it hit me!
I needed someone to show me what was possible… and I mean really possible, for my business, and for me as a Salon Owner.
Someone who had walked the unknown road ahead of me, and been successful…
In this episode, I wanted to do the same for you. That’s why I’ve invited Skye, from my Salon Mastery Program, to chat with me.
Skye has owned her Salon for 10 years and has grown the business into a huge success, so now she’s going to show you how she did it (so that you can do the same!)
Successfully Increasing Your Salon’s Prices
As a Salon Owner, do you fear putting your prices up and creating boundaries with clients?
I get it. You’ve been doing things a certain way for so long that making any changes feels scary. You just don’t know how clients will respond!
In reality, changes are often necessary and unavoidable, but with the right approach, your ideal clients that trust you will adapt and grow with you.
In this episode, I chat with colour specialist and educator Kristina Russell, who you may know from the ‘colourkristinatalks’ podcast – one of my faves.
Kristina recently increased the price of her services by 8%! In this episode, she’ll share how and the results she saw.
I know her insight will provide YOU with great practical tips on how to communicate with clients.