Social Media Mistakes to Avoid

Do you ever click onto Facebook or Instagram and spontaneously post a before & after photo… just because it seems like the sort of thing you ‘should’ be doing? You don’t really put much thought into the post or caption… because you’re not actually sure what the thought behind the post even is in the…

How to Become a Go-To Expert

Is it best to specialise in one area of beauty or beauty therapy as a whole? This is a question I get asked a lot. Whether it’s about hair or beauty, so many Owners that I know often feel torn between what I call ‘niching down’, or instead trying to appeal to more people. And…

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