Conquering the Fear of Becoming a ‘Salon CEO’

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If you’re anything like me, then it will have been your passion for hairdressing that inspired you to open your own Salon.

You went from your Apprenticeship, to working in a Salon as a stylist, to owning your own Salon.
Now, you suddenly have all of these business responsibilities, with no formal business training! Even though you own your own business, the thought of being a “Salon CEO” is a little scary, because that feels like a whole other ball game.

It’s so easy to question yourself- Do I have what it takes? How will I know what to do? Will I enjoy this role?

I get it. But what if I told you that it is possible to make the transition from owner/operator to Salon CEO successfully… even if you feel like you can’t (to begin with)?

In this episode, I’m chatting with Abbie Tong. After owning her salon So You Hairdressing for 6.5 years, Abbie successfully made the transition off the floor in order to become the CEO of her salon. She will share how she reached success after the difficult journey she faced, and how you can too.

5 Steps to Become a Million Dollar Business

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Being a Salon Owner is not always sunshine and rainbows… the reality of running a salon is tough, and success doesn’t happen overnight. As a Salon Owner, you probably have dreams of building a Rockstar Team, achieving a life of freedom and profit, and having strong relationships with clients.   I know, from experience, that…

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Salon Ownership: Dreams vs Reality

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The reality of running a salon: is it what you originally envisioned?

It was always a dream of yours to own a Salon, but now that you have achieved this, the reality is that things aren’t always perfect! Relate?

I know how it can feel. You’re so close to living that ideal life you always dreamt of, 

but everyday dramas just keep cropping up and getting in the way! All of a sudden, the dream feels further and further away.

In this episode, I’m chatting with someone who knows this feeling all too well. Having faced a house fire, brand new babies to juggle, team walkouts, and hiring troubles, Mia De Vries has experienced the reality of owning a Salon, and just how far from the ‘dream’ it can sometimes feel…

After owning her salon for 16 years, Mia then founded an online education business called The Secret Fox.

Listen in now as Mia shares how she led her Salon to success, got her dream life back on track… and most importantly, how you can do the same.

My Secret to Getting Your Team to Rebook

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I’m sure many Salon Owners have wondered if there is an easy way to ensure clients ALWAYS come back to their Salon.

Well, secrets out… THERE IS! Now I know from experience that it can be super frustrating when the importance of rebookings is stressed to your team, yet they fail to do so. It feels like client relationships are formed, efforts are made, and all for what? As a salon owner, we are hoping it’s so the client returns!

So, I want to help remove this frustration by exposing my most effective client retention strategies that any salon can implement both before and after a service, to ensure the client always returns.

I believe these strategies will not only help future-proof your salon but will also create stronger relationships with your clients.

Suite Rental Salons vs. Team-Based Salons

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It’s no secret that suite rental salons are becoming more and more popular. As a Salon Owner, you probably already know this.

Now, I know it may appeal to many, but is it more beneficial than having your own team?

This is something I get asked a lot by Salon Owners… it’s confusing to know which option is right for your Salon!

So, I wanted to chat with someone who could shed light on this question and give their honest answer to it, to help Salon Owners know if ditching team-based Salons is the right choice.

Jason Everett currently runs the ‘High-Performance Salon Academy’ in America, where he works with many Salon and Beauty companies across the world.

In this episode, Jason will share with you his amazing insight on what works, and what doesn’t in both salon suites and team-based salons, so you can feel confident in which option is best.