The 3 Non-Negotiable Pillars For Growing a Successful Salon
It’s no secret that there’s no “one-size-fits-all” method for growing a successful salon. It’s a combination of grit, strategic thinking, style and skill, all blended in a way that makes sense for your vision and your market. But, as Adam Chatterley, business strategist and consultant for beauty businesses and founder of Salon Business Secrets, shares,…
Finding the Right Coach to Help Close the Gap in Life and Business
As you navigate the journey of business ownership, you will undoubtedly reach a roadblock that stops you in your tracks and halts your momentum toward progress and growth. Even though you didn’t put the roadblock there (or did you?), it’s your responsibility to find a way to move what’s standing in your way and build…
Creating an Exceptional Employee Experience
Employee experience is one of today’s hot business buzzwords, but the truth is, this isn’t a flash-in-the-pan fad. In this episode, I’m joined by Samantha Gadd, founder of Humankind and Kin, who is on a mission to help people love their work. One of the ways she does this is by guiding small business owners…
Powerful Messenger Marketing
In today’s age of instantaneous communication, your salon simply can’t afford to wait ’til it’s convenient to reply to potential clients. The reality is, “after hours” no longer exists, but that doesn’t mean your work/life balance can’t exist alongside it. Using the power of messenger marketing for your salon, you can simultaneously provide an elevated…
Surviving Facebook’s Algorithm Changes with Social Dinner Parties
Have the recent Facebook changes sent you into a spiral of panic over your salon’s marketing efforts? Well, time to stop the spiral because in today’s Salon Owners Collective podcast, I’m discussing why this shift in social media can actually be a good thing, and how treating your social profiles like a dinner party can help…