For the first time ever, Larissa Macleman is sharing the founder story behind opening her salon at 20 years old  – and the hard lesson that changed the way she saw salon growth forever.

She was the best stylist in the salon.
Fully booked.
Highest revenue column.
Working harder than everyone else.

And somehow… she was taking home the least.

In this episode, Larissa opens up about the moment she realised the business could not outgrow her while she was still behaving like the busiest stylist in it.

Because the truth is:

The version of you that built the salon is not always the version that can scale it.

This is the episode for every salon owner who feels stuck carrying the pressure, holding the standard, and wondering why growth still relies on them.

3 Reasons Why Every Salon Owner Should Listen

✨ The #1 mistake that keeps you trapped behind the chair
✨ Why salons start breaking as they get bigger
✨ The decision every Salon CEO must make before the business can move toward $1M

👉 Click here to watch the $1 Million Salon Growth Plan now

Want us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post I Opened My Salon When I Was 20. Here’s What I Got Wrong. appeared first on Salon Owners Collective.

Right now, the salons that are pulling ahead aren’t doing more.
They’re doing different. 

3 things, specifically. Most owners know about them. Very few will actually do them

In this episode, we unpack the 3 behaviours most Salon CEOs probably won’t do, and why those behaviours matter if you want a salon that keeps growing while others pull back.

This is not about adding more chaos.

It is about installing the right structure at the right stage.

Key Topics

• The communication shift most salons are missing
• Why SMS could become one of your strongest revenue tools
• How to make team numbers simple enough to create action
• The daily gap your team needs to see before the day begins
• Why Instagram likes are not the metric to obsess over
• The Reel number that shows whether your content is actually cutting through

3 Reasons Why Every Salon Owner Should Listen

1. Discover the behaviour that could help your salon stand out while others blend in
2. Learn what your team needs to understand before they can own their targets
3. Find out which content metric could change how you sell offers, roles and services

Want to unlock more Salon CEO behaviours, secrets and strategies that will make you thousands of dollars? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post 3 Behaviours Most Salon CEOs Won’t Do (That Would Make You Thousands of $) appeared first on Salon Owners Collective.

You’ve said it. Your fellow salon owners have said it. The industry has been nodding along for two years now:
“There’s just no one out there.”

It’s time to stop agreeing with that story. Because it’s not true. And it’s costing you far more than an empty column.

JOIN THE LIVE WORKSHOP WITH LARISSA MACLEMAN:

The Always-Recruiting Salon Playbook | Tuesday 26 May ✨ 

Auckland: 1 PM | Sydney: 11 AM | *Los Angeles: 6 PM* previous day*

Walk away with a custom audit of why you’re not getting applications right now ✓ , a real working recruitment ad ✓, and an Always-Recruiting plan mapped out for your salon. ✓ 

So you’ll never have an empty chair again. 💪✨

Click here to join the workshop. Spots are limited.

In this episode, Larissa shares the conversation she’s been needing to have for the last 12 months. The stylist shortage isn’t a market problem. It’s a salon problem – specifically, a brand problem.

What you’ll discover in this episode:

• Why around 75% of stylists who are passively open to moving salons right now aren’t landing in your inbox
• The real cost of panic-hiring the wrong person – and why the number will stop you cold
• What five-star stylists are actually looking for before they ever hit apply
• Why your salon could have an extraordinary culture and still be invisible to the people you want most
• The moment that changed how Larissa thought about recruitment forever – and what she did next

This episode is for the salon owner who has posted an ad and gotten silence. Who has gone back to full-time on the floor. Who is covering a column they can’t fill and feeling the resentment building.

The right stylists are out there. They’re just not choosing you yet.

Hit play to find out why

FREE STRATEGY CALL:

Ready to build a full strategy for your salon? Book your free call here.

3 Reasons Every Salon Owner Needs to Hear This Episode

1. ✅ Discover why your empty column is about something far deeper than the job market
2. ✅ Find out what the stylists who aren’t applying to you are actually seeing when they land on your page
3. ✅ Uncover the silent cost that keeps compounding every week that column stays unfilled

Using our proven 9-Part Salon Strategy, we help salon owners build sustainable growth – without the overwhelm, stress, or longer hours.

👉  Click here to apply now.

The post There’s No Stylist Shortage… Why Nobody’s Applying to Your Salon appeared first on Salon Owners Collective.

You Have a Salon Brand Problem.

You’ve heard it.

Maybe you’ve even said it yourself.

“There’s just no one out there.”

No stylists.

No therapists.

No good applicants.

No one who wants to work anymore.

And after hearing it repeated across the industry for years, it starts to feel true.

But it’s not.

There is no stylist shortage.

There is a salon brand problem.

And the longer salon owners keep believing the story that “there’s nobody out there,” the more expensive it becomes.

Because while you’re blaming the industry… your future team members are already watching salons online and quietly deciding where they want to work.

They’re just not choosing you.

The Recruitment Cycle That’s Burning You Out

You know the cycle.

A senior stylist resigns.

Suddenly you’ve got an empty column.

You panic.

You throw up a recruitment ad.

“We’re hiring.”

And then… nothing.

No applications.

No quality candidates.

No momentum.

So you step back onto the floor full-time.

You start working longer hours.

You become shorter with the team.

You take work home mentally.

You feel trapped again.

And before long, you’re back in survival mode.

The problem is that most salon owners stop the conversation there.

They blame the industry.

But that belief keeps you stuck because it stops you asking the real question:

Why aren’t people applying to your salon?

Stylists ARE Looking. They’re Just Not Looking on SEEK.

Right now, around 75% of stylists and therapists are passively open to moving salons.

That means they already have a job.

But they’re watching.

They’re scrolling Instagram.

They’re checking out salons in their city.

They’re looking at culture.

They’re paying attention to leadership.

They’re noticing how teams interact.

They’re deciding where they would work one day when the timing feels right.

And most salon owners completely misunderstand this.

Because they assume recruitment starts when they post an ad.

It doesn’t.

Recruitment starts long before a stylist ever applies.

It starts with what people think and feel about your brand when they see you online.

If you’re only visible when you’re desperate to hire… you’re already too late.

The Most Expensive Hire You’ll Ever Make

When you can’t attract the right people, you eventually lower your standards.

You hire because you need a body.

Not because you found the right fit.

And that decision is expensive.

Very expensive.

The wrong hire can easily cost between $7,500 and $15,000 in immediate hard costs.

That includes:

1. Recruitment costs

2. Onboarding

3. Training time

4. Mistakes and redos

5. Wasted management hours

6. Lost productivity

But the bigger cost is what happens over time.

Because low performers don’t just cost money.

They create invisible loss across the business.

If someone is producing $2,000 a week when your established team members are producing $5,000… that’s a $3,000 weekly gap.

Over 48 working weeks, that’s well over $100,000 in lost potential revenue.

And most salon owners never calculate that number.

They just feel exhausted.

Then there’s the emotional cost.

Your strongest team members become resentful because they’re carrying extra weight.

Your culture weakens.

Your standards drop.

And eventually your best people start quietly updating their CV because high-performing stylists do not want to work inside average environments.

This is why good team members leave.

Not because they suddenly stopped loving hair.

Because they outgrew the environment.

Five-Star Talent Chooses Five-Star Brands

This part can feel uncomfortable.

But it matters.

The quality of talent you attract is a reflection of the brand you’ve built.

Five-star stylists work for five-star salon brands.

And no — that does not mean the fanciest fit-out.

It means:

1. Strong leadership

2. Clear standards

3. Career pathways

4. Team culture

5. Training

6. Vision

7. Energy

8. Identity

9. Reputation

Stylists are paying attention to all of it.

Not just your pay rates.

In fact, if someone chooses a salon purely because of money, that alone should concern you.

Because great people are looking for more than a pay rise.

They’re looking for:

1. Growth

2. Stability

3. Leadership

4. Opportunity

5. Purpose

6. A team they’re proud to be part of

And if your salon doesn’t communicate those things clearly, they move on.

You Can’t Sell a Secret

This is where most salons disappear.

You might have an incredible culture.

Your team might genuinely love working there.

You may be training apprentices beautifully.

You may have strong values.

You may care deeply.

But if nobody can see it… it’s invisible.

And invisible salons don’t attract premium talent.

Most salon social media feeds look exactly the same.

Before and after.

Before and after.

Before and after.

Hair.

Skin.

Results.

And while that may speak to clients, it says almost nothing to future team members.

Future stylists want to know:

What does it feel like to work here?

Can I grow here?

Will I be supported?

Do these people actually enjoy being part of this team?

What do they stand for?

If your Instagram doesn’t answer those questions, your salon becomes forgettable.

And then salon owners wonder why recruitment ads get ignored.

It’s not because nobody wants a job.

It’s because your brand gave them no reason to desire working there.

Your Reputation Is Recruiting for You Every Day

Whether you realise it or not, people are already talking about your salon.

At training colleges.

At industry events.

In Facebook groups.

In group chats.

Behind the basin.

Your reputation exists whether you intentionally shape it or not.

And the conversation people have about your salon when you’re not in the room?

That is your employer brand.

Not your logo.

Not your ad.

Not your mission statement.

Your reputation.

That’s why recruitment is never just about recruitment.

It’s about visibility.

It’s about consistency.

It’s about building a salon people want to belong to before you desperately need staff.

The Smartest Salons Are Always Recruiting

The salons consistently attracting great people are not waiting until someone resigns.

They recruit continuously.

Not by constantly advertising.

But by continuously positioning themselves as a salon worth watching.

They show:

1. Team culture

2. Education

3. Leadership

4. Growth opportunities

5. Standards

6. Values

7. Career progression

8. Wins

9. Community

They make the inside of the salon visible.

So when the right stylist is finally ready to move… they already know exactly where they want to go.

That’s what an Always Recruiting Salon does.

It builds demand before there’s urgency.

Stop Saying There’s Nobody Out There

Because there are people out there.

Great people.

The real question is:

Why would they choose your salon?

That question changes everything.

Because the moment you stop blaming the industry and start building a brand people actively want to work for… recruitment changes.

You stop operating from desperation.

You stop settling.

You stop hiring people who drain the business.

And instead, you build a salon people queue up to join.

The Salon You Want to Build Requires a Different Strategy

You do not need another emergency recruitment ad.

You need:

1. A visible employer brand

2. A leadership strategy

3. A clear culture

4. A salon people recognise and remember

5. A system that attracts the right people before you need them

Because the goal isn’t to desperately fill a column.

The goal is to become the salon great stylists already want to work for.

That changes everything.

Ready to Become an Always Recruiting Salon?

Inside Salon Mastery, we teach salon owners how to build a salon brand that consistently attracts premium team members.

Not through gimmicks.

Not through overpaying.

Not through panic recruitment.

Through leadership.

Through positioning.

Through visibility.

Through strategy.

Because when the right structure is in place at the right stage of business, recruitment stops feeling impossible.

And your salon stops relying on luck.

If you’re tired of the constant recruitment cycle…

If you’re exhausted from carrying the business alone…

If you know your salon has more potential than what you’re currently experiencing…

I’d love to talk.

Book a free strategy call and let’s map out what it would take to build a salon brand great people genuinely want to be part of.

👉 click here

The post Why No One Is Applying to Your Salon appeared first on Salon Owners Collective.

If your salon is sitting somewhere between $500K and $700K… and no matter what you try, the revenue just won’t budge…

This episode is for you.

Because on paper, everything looks like it should be working.

You’ve done the hard yards.
You’ve built the team.
You’ve got clients choosing your salon over the others.

You’re no longer in the early survival stage.

👉 But somehow… your revenue has flatlined. 

And it’s frustrating because you know your salon should be making more money by now… but something keeps holding it back. 

In this episode, Larissa & Joel reveal the 3 key shifts they’ve used to help hundreds of Salon CEOs break through the plateau stage… and what actually needs to happen to finally reach that $1M salon milestone. 

Tune in to discover:

✨ Why more marketing is not always the answer when your salon growth stalls
✨ What’s silently capping your revenue right now
✨ What needs to change before $1M becomes your new normal — and why most salons never make the shift

Are you ready to finally break through… or stay where you are?

If you want the same roadmap we’ve used to help scale hundreds of salons from $500K–$700K to $1M+, that’s exactly what we help salon owners do inside Salon Mastery.

Using our proven 9-Part Salon Strategy, we help you build sustainable growth without more chaos, stress, or longer hours.

✨ Click here to apply now.

The post Why Your Salon Is Stuck at $700k (and How to Break Through) appeared first on Salon Owners Collective.

When your salon hits $1M, it’s not the finish line.
In this episode, Larissa Macleman and Joel Bouzaid unpack whether your next move should be to buy, sell or expand, and the costly mistake too many salon CEOs make when they choose too soon.
Because once you reach that million-dollar milestone, suddenly there’s a whole new question…

“WHAT COMES NEXT?”

👉Should I buy another salon?
👉Sell and finally escape the pressure?
👉Expand the one you already have?

This is where so many salon owners make expensive, exhausting decisions.

In this episode, Larissa and Joel unpack the 3 big paths Salon CEOs face once growth starts getting serious:

      ✨ Buy
      ✨ Sell
      ✨ Expand

And the one question you must answer before choosing any of them.

3 Reasons You Need to Listen

1. Discover the hidden trap behind multi-site salons.
2. Learn why selling doesn’t automatically create freedom (unless you’ve done this 1 thing).
3. Understand how to avoid making the wrong move, so you can keep your profit and peace of mind.

So before you sign another lease, start dreaming of an exit, or convince yourself you’ve maxed out…

🎧 Listen now and get clear on your options.

Want a proven pathway to make your salon worth buying, even if you never sell it? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post Ready to Sell Your Salon? Or Buy Another? appeared first on Salon Owners Collective.

54% of salons won’t make it through to 2030.

The rules of the game have completely changed, but so many hard-working, talented Salon CEOs are stuck doing more in 2026… 

More hours on the floor.
More admin behind the scenes.
More pressure.

But not more profit… And certainly not more freedom.

And that’s exactly what Larissa Macleman unpacks inside this episode.

How to stop being stuck and start building a salon that supports the life you want.

There’s a massive divide happening in the salon industry right now between the salons that are growing and the salons that are quietly falling behind. 

3 Reasons You Need to Listen

1. ✨What it really means to be “stuck in the middle” of this industry divide ⚠️(and why that’s such a dangerous place to stay)
2. ✨What the top-performing salons understand that others don’t 💡
3. ✨The brutal reason your salon revenue is stagnant 💥 (and the 9 drivers you need to fix this).

The game has changed… Hit listen now and see what needs to change before your salon gets left behind.

Do you want to future-proof your salon?
Are you ready for expert coaching to guide you through the 9 drivers of salon growth – so your business can be successful & profitable throughout 2026-2030?
That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post Why Most Salons Won’t Make It to 2030 appeared first on Salon Owners Collective.

You can feel it, right?

You’re busier than ever.

Your team is showing up.

Your days are full.

But behind the scenes… something feels off.

The numbers aren’t quite matching the effort.

The pressure feels heavier.

And no matter how much you do, it still feels like you’re chasing momentum instead of leading it.

This isn’t random.

This is a pattern.

And it’s the exact reason why so many salons won’t make it to 2030.

The Industry Is Changing Faster Than Most Salon Owners Are

Right now, we’re operating in what’s called a VUCA world.

Volatile.

Uncertain.

Complex.

Ambiguous.

Prices are rising.

Clients are more selective with their spending.

Team expectations are shifting.

And AI is starting to change how businesses operate.

Everything is moving… fast.

But most salon owners?

They’re still trying to grow using the same strategies that worked 5 or even 10 years ago.

Scrolling.

Copying.

Trying things.

Just throwing spaghetti at the wall and hoping something sticks…

And that approach?

It’s no longer good enough.

Working Harder Isn’t the Answer Anymore

Here’s where it gets frustrating…

You’re not sitting back doing nothing.

You’re working.

Late nights.

Admin on your “day off.”

Trying to keep your team happy.

Trying to keep clients coming back.

But the growth?

It’s not matching the effort.

“As an industry, we’re working harder than ever, but the revenue is not matching.”

This is where so many salon owners start to feel stuck.

Because the natural reaction is to do more.

More marketing.

More ideas.

More “quick wins.”

But more isn’t the solution.

Better is.

The Dangerous Place Most Salons Are Sitting In

There’s a divide happening in the industry right now.

On one side, you have salons that are growing.

Scaling.

Attracting better clients.

Building strong teams.

On the other side, you have high-volume, low-cost businesses dominating the lower end of the market.

And right in the middle?

That’s where most salon owners are sitting.

Confused.

Trying to appeal to everyone.

Not fully committing to a clear position.

And this is the most dangerous place to be.

“The people that are stuck in the middle… they’re the ones that are closing.”

Because in today’s market, you don’t win by being average.

You win by being clear.

The $10K/Week Revenue Trap

If your salon is sitting around the same revenue month after month… this might be why.

There are common points where salons get stuck.

And one of the biggest?

That $10K per week mark.

You’ve built something solid.

You’ve got a team.

You’ve got clients.

But growth feels harder than it should.

Why?

Because at this stage, most owners are:

1. Trying to do everything themselves

2. Reacting instead of leading

3. Fixing random problems instead of following a plan

It feels busy.

But it’s not strategic.

And that’s what keeps you stuck.

The Real Problem: No Clear Plan

Here’s the truth most salon owners don’t want to hear…

It’s not a lack of effort.

It’s not a lack of ideas.

It’s not even a lack of information.

It’s a lack of a clear, step-by-step plan.

“There is endless amounts of information… but what is missing is a clear step-by-step plan that is data driven.”

Without that?

You end up:

1. Jumping between strategies

2. Chasing what’s trending

3. Fixing things out of order

It feels like progress.

But it’s actually just movement without direction.

The Shift That Changes Everything

The salons that will survive… and thrive… through to 2030?

They’re not guessing.

They’re not winging it.

The days of winging it and being successful in business… they’re gone.

They have:

1. A clear understanding of where they are right now

2. A defined growth stage

3. A plan that tells them exactly what to focus on next

Because growth isn’t about doing everything.

It’s about doing the right thing at the right time.

The 3-Part Growth Approach That Actually Works

Instead of reacting… the most successful salon CEOs focus on three key things:

1. Know What Drives Your Business

There are 9 core drivers in a salon business.

If even one is broken…

Growth becomes inconsistent.

Like a wheel with a bump in it…

You’ll feel it every time you try to move forward.

2. Know Your Growth Stage

Not every strategy works at every stage.

What works when you’re smaller…

Will break your business when you grow.

You need to know:

1. Where you are

2. What matters now

3. What can wait

3. Follow a Clear Growth Plan

No more guessing.

No more random tactics.

A plan that:

1. Is proven

2. Is structured

3. Is focused on growth

Because at the end of the day…

“A business is either growing or it’s shrinking. There’s no standing still.”

The Real Question You Need to Ask Yourself

This isn’t about fear.

It’s about awareness.

Because the reality is…

A large percentage of salons will not make it to 2030.

But yours doesn’t have to be one of them.

Click here if you want my help to grow your salon before it’s too late.

The question is:

Are you going to keep doing more of the same…

Hoping things shift?

Or are you ready to step into the role of Salon CEO…

With a clear plan… and real momentum?

Salon Mastery could be the queen move you’ve been waiting for… Apply now and book your strategy call with me now.

The post Why Most Salons Won’t Make It to 2030 appeared first on Salon Owners Collective.

Owning a salon can feel incredibly rewarding… and brutally hard. 

When you’re carrying the weight of your team, your clients, your profit, and your future, it’s easy to start asking yourself the question most salon owners are too scared to say out loud…

Why am I still doing this?

Inside this episode, Joel unpacks the 3 powerful reasons Salon CEOs should NOT give up… even when leadership feels heavy and business feels relentless.

3 Reasons You Need to Listen

1. Why your work in the salon industry is more meaningful than you realise
2. What owning a salon is secretly doing to you (that no one talks about)
3. Why walking away wouldn’t actually solve what you think it would (and the moment where everything starts to feel purposeful again)

This one will hit if you’ve been feeling tired, stretched, or disconnected from the bigger picture of what you’re building. 💛✨

And hey, if you want to reconnect with your salon business dreams… And get the coaching, tech tools + business support to bring it to life?
You might be who we’re looking for to join the Salon Mastery program… ✨ Click here to apply now and see if we’re the right fit.

The post 3 Reasons Not to Give Up On Your Salon appeared first on Salon Owners Collective.

You didn’t build your salon to become the most overworked person in it.

But for so many salon CEOs, that’s exactly what happens.

You start out doing what you love. Serving clients. Leading from the front. Making it work. 

Then before you know it, you’re wearing every hat, making every decision, solving every problem, and holding the entire business together with your own time, energy, and brain…

And that’s exactly where SO many owners get STUCK.

 Busy.
Needed.
Responsible for everything.
And quietly wondering why the business still feels so heavy.

In this episode, Larissa Macleman and Joel Bouzaid unpack the 3 hats every salon owner must learn to wear if you want more profit, more freedom, and a salon that can actually grow without you carrying it on your back.

3 Reasons You Need to Listen

1. The 3 hats required to GROW your salon (1 of them keeps owners trapped for years…)
2. The role you haven’t stepped into yet (and it’s costing you profit)
3. A powerful mindset shift that changes how you lead, pay yourself, and grow.

Do you want to future-proof your salon business model, so you can grow your profit and freedom without the overwhelm? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post The 3 Hats Every Salon Owner Must Wear (Don’t Get Stuck in #1) appeared first on Salon Owners Collective.

Something BIG is shifting in the salon industry… and most CEOs haven’t caught up yet.

In this episode, Larissa Macleman unpacks why the old financial model is breaking, why talented team members are leaving salons, and what salon CEOs must do now to future-proof their business.

If you own a salon, this is your moment to pay attention.

Because staying busy is no longer enough. And the salons that don’t evolve their structure, team strategy, and financial model are going to feel it first.

3 Reasons You Need to Listen

1. Understand your top talent might be outgrowing your business
2. Learn the truth behind what’s really squeezing your profit (even when your salon is busy 🤔)
3. The 3 shifts every salon CEO must make to stay relevant through 2030

Do you want to future-proof your salon business model, so you can keep your top team members and grow your profit? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.

The post Your Salon Can’t Survive 2026 Like This appeared first on Salon Owners Collective.

What if you could see exactly what’s happening in your salon… in real time?

Joel Bouzaid reveals the 5 shifts AI will create for Salon CEOs, and what you must fix now to win.

This isn’t about robots cutting hair. It’s about what happens when your salon becomes fully visible… your numbers, your team performance, your systems… all in real time.

Because AI isn’t here to replace you or your team.
It’s here to separate the salons who are organised and decisive… from the ones who are still guessing.

If your salon feels even a little messy behind the scenes, this is your wake-up call.

3 Reasons You Need to Listen

1. You’ll understand the 5 operational shifts that will change salons over the next 3 years (and how to stay ahead).
2. You’ll learn why your team won’t rely on you the same way anymore.
3. You’ll see where your salon might be exposed and what to tighten immediately (so AI works for you, not against you).

👉 Want more salon business tools to get ahead of the competition? Apply for Salon Mastery now…  Click here ✨

The post AI Is Coming To Your Salon (Here’s How to Win) appeared first on Salon Owners Collective.

But what if the real problem is that you’re trying to build them the wrong way?

Because here’s what usually happens…

You finally decide it’s time to “get organised.”

So you block out time.

You start writing procedures.

Maybe you even write a whole salon manual.
With pages and pages of processes.
Beautifully formatted.
Nicely organised.

Then you present it to your team like a big reveal.

“Ta-da… here are the systems!”

And then… nothing happens.

The manual sits there.

The team doesn’t follow it.

And you end up more frustrated than before.

Sound familiar?

If you’re nodding along, the problem isn’t your team.

And it isn’t your work ethic.

It’s the order you’re building systems in.

Why Most Salon Systems Fail

Most salon owners approach systems like a school project.

They spend 80% of their time writing the manual

and 20% of their time handing it to the team.

Then they spend the next year wondering why nobody follows it.

But systems don’t work like that.

Your team doesn’t adopt systems because they’re written nicely.

They adopt systems because they’ve used them, tested them, and helped shape them.

Which means the real work isn’t the document.

The real work is the adoption.

And that changes everything.

The 40–40–20 Rule for Building Salon Systems

Instead of building a giant operations manual upfront, the smarter way to build systems is what we call the 40–40–20 method.

This approach removes overwhelm and builds systems your team actually uses.

Step 1: The First 40% — Decide What to Systemise

Before writing anything, you need to decide what actually deserves a system.

Because not everything in your salon needs documentation.

The easiest way to identify what should become a system is by spotting what we call “fireballs.”

Fireballs are problems that get thrown at you constantly:

1. Team members asking the same question

2. Clients raising the same issue

3. Your accountant chasing the same information

4. Staff needing help with the same task

Every time someone throws a fireball at you, it becomes your problem.

And suddenly your day is spent juggling everyone else’s priorities.

Here’s the rule:

If the same problem hits you three times, it needs a system.

Not someday.

Now.

Because if it happened three times, it’s coming a fourth… a seventh… and a twenty-ninth time.

This is called the 1% system approach.

Instead of disappearing for a month to write procedures, you build systems as problems appear.

One bite at a time.

Step 2: The Second 40% — Test It in Real Life

Once you’ve drafted the system, you don’t lock it into a manual yet.

You test it.

This stage is what we call the messy middle.

You put the system into action with your team and start answering questions like:

1. Does this actually work?

2. Does the documentation match reality?

3. Are there steps missing?

4. Is it easy for the team to follow?

This phase can take one to six weeks, because adoption takes time.

You’ll need to:

1. Train your team

2. Answer questions

3. Adjust the process

4. Hold people accountable

5. Reinforce it repeatedly

One announcement in a team meeting isn’t enough.

Systems only become real when they become normal behaviour.

Step 3: The Final 20% — Lock It Into Your Playbook

Only once the system is working in real life do you document the final version.

This is when it goes into your Salon Playbook.

At this stage:

1. The steps are clear

2. The team already understands it

3. The system has been stress-tested

Now the documentation becomes useful because it reflects what actually works.

Instead of a theory… it becomes a playbook. 

p.s. we offer this inside our exclusive My Salon CEO app… apply for Salon Mastery to get access.

Why Paper Manuals Don’t Work Anymore

Let’s be honest.

A printed manual in a plastic sleeve is not going to cut it anymore.

Your team lives on their phones.

They don’t want to read a 12-page document about opening procedures.

They want fast answers.

And in 2026, systems need to live somewhere dynamic – somewhere your team can interact with them.

Because when your team can easily access the system, they stop coming to you for every answer.

And that’s when your salon starts to scale.

How AI Is Changing Salon Systems

This is where modern systems get really powerful.

Instead of your team digging through documents, imagine they could simply ask a question.

“Hey… how do I handle this situation with a client?”

“What’s the process for rebooking?”

“How do we handle stock ordering?”

And instead of asking you…

They ask your system.

Inside many modern salon playbooks, AI tools are now being used as a conversation layer for systems.

Your team can talk to the system and get instant guidance on:

1. What to do

2. Why it matters

3. How to do it properly

Which means the knowledge is no longer trapped inside your head.

It lives inside the business.

The Real Reason Systems Create Freedom

Many salon owners think systems are about organisation.

But that’s not the real power.

Systems create freedom.

Because you cannot scale a business if you are the system.

If every question comes to you…

If every decision relies on you…

If every process lives in your brain…

Then your business can only grow as fast as your energy allows.

But when systems exist outside of you:

1. Your team becomes more confident

2. Decisions happen faster

3. Problems get solved without you

4. Your salon runs smoothly even when you’re not there

And that’s when you finally step into the CEO role.

Exactly where ambitious salon leaders want to be – building profitable, scalable businesses instead of putting out daily fires.

Your Next Step as a Salon CEO

If you’re feeling overwhelmed by systems right now, here’s the good news.

You don’t need to disappear for a month to write a manual.

You just need to start with one fireball.

Ask yourself:

What’s the one problem my team asks me about every single week?

That’s your first system.

Draft it.

Test it.

Improve it.

Lock it in.

Then repeat.

Because the salons that reach $1M and beyond allow the CEO to lead, not constantly react.

And that’s the shift that sets you free…

Want us to build yours for you? Click here to apply for Salon Mastery now 🚀

The post The System Mistake Keeping Salon Owners Trapped appeared first on Salon Owners Collective.

One of the most frustrating experiences as a Salon CEO is telling your team what to do… and watching it slowly disappear.

The consultation script? Not followed.
The rebooking process? Slipping again.
The retail conversation? Gone after 3 days.

Welcome to the “professional repeater” problem.

In this episode, Larissa Macleman is joined by coach Greta Veint to unpack why salon systems often fail to stick inside a business.

After seven years coaching Salon CEOs inside Salon Mastery, Greta sees the same frustration come up again and again.

Owners create the system.
Teams start strong.
And then… everything slowly fades.

This conversation dives into the real reason salon systems fail and the three elements that transform systems into living habits inside your team.

If you’re tired of repeating yourself and want a team that follows the systems you’ve built, this episode will shift how you lead your salon

Because your systems should create freedom…

Not more frustration.

3 Reasons You Need to Listen

1. Why a hidden leadership gap keeps the CEO as a professional repeater
2. The exact moment when a system starts slipping away from your team
3. 3 things that make a system actually stick inside a salon

Do you want to steal the systems that $1M Salon CEOs are using to attract, retain, and develop rockstar team members? Unlock it inside Salon Mastery ✨ Click here to apply now. 

The post You Told Them. You Showed Them. Why Aren’t They Doing It? appeared first on Salon Owners Collective.

Most Salon CEOs are stuck being the walking, talking version of the manual no one reads. Larissa breaks down a simpler, smarter way to build systems your team will actually use, so your salon can grow without you being the answer to everything.

You wrote it all down.

The process.
The steps.
The expectations.
Maybe it’s beautifully laid out and colour-coded and you were quite proud of it, honestly.

And yet…
Your team still comes to you!
They ask the same question, do it differently anyway, and then wait for you to step in.

So now you’re stuck!

In this episode, you’ll discover why the traditional way of creating systems keeps you trapped, even when you’ve already done the work.

3 Reasons You Need to Listen

1. Why some salon teams adopt systems instantly… and others ignore or even resist them.
2. The one approach that makes systems actually stick.
3. What needs to change before your salon can truly run without you.

👉Ready to grow a systemized salon business in 2026?
Want an operating system that operates without you, that you can have complete control over… but don’t have to be the one that is controlling every moment of every day? ✨ Salon Mastery might be the perfect next step for you to get there. Apply now.

The post Did I Build My Salon Systems the Wrong Way? appeared first on Salon Owners Collective.

But somehow… that’s exactly what happened.

Your team asks you everything.

Clients expect you to fix everything.

And every day feels like a stream of little decisions flying at you.

• “Can I take Saturday off?”
• “How do we do this service?”
• “Where’s the consultation form?”
• “Is it okay if I…?”

It might seem small.

But when the same questions hit you over and over again, they slowly turn your business into something heavy.

Something that depends on you far more than it should.

And if you’re honest…

That’s not the freedom you imagined when you started your salon.

For ambitious salon owners, this is often the moment things start to feel overwhelming instead of exciting.

But the good news?

The solution isn’t working harder.

It’s building systems.

Why Most Salon Owners Feel Stuck

Most salon owners want structure.

They know systems would help.

So they sit down one day and decide:

“I need to create a procedures manual.”

Suddenly they’re writing document after document.

Policies.

Processes.

Training steps.

Before they know it…

They’ve created a 400-page manual.

It feels productive.

But here’s the problem.

The team doesn’t read it.

It ends up sitting in a folder.

Or a drawer.

Or buried in a Google Drive nobody opens.

Great intention.

Zero impact.

That’s the trap most owners fall into.

The Real Problem Isn’t Your Salon Team

When team members keep asking questions, it’s easy to think:

“They should already know this.”

But usually the issue isn’t capability.

It’s clarity.

Without a clear system, everyone ends up doing things differently.

One stylist consults one way.

Another does it differently.

Another has their own version entirely.

Now every client receives a slightly different experience.

And when that happens…

You don’t really have a brand.

You just have a group of individuals working under the same roof.

Consistency is what creates a brand.

And consistency only happens when the systems behind the scenes are clear.

The Power of Creating a One Source of Truth for Your Salon

One of the most powerful shifts a salon owner can make is creating what we call a “one source of truth.”

A single place where your systems live.

Where your team can go to find answers.

Instead of asking you every time.

Think about how many decisions you make repeatedly:

• Time-off requests
• Consultation processes
• Client service standards
• Team expectations

Without systems, you end up answering the same question again and again.

But with systems?

You decide once.

And roll it out.

This doesn’t just help your team.

It helps you become a more consistent leader.

Because instead of reacting emotionally in the moment, the system holds the standard.

The “Three Fireballs” Rule for your Salon

Not everything needs a system.

Trying to document everything is how you end up with that 400-page manual again.

A much better rule of thumb is simple:

If the same problem appears three times… it needs a system.

Maybe three team members ask the same question.

Maybe a client issue keeps repeating.

Maybe the same mistake happens again.

That’s your signal.

Create a system.

Solve it once.

Prevent it forever.

Why Salon Systems Create Freedom

When salon owners hear the word “systems,” they sometimes imagine restriction.

Structure.

Rules.

But the reality is the opposite.

Systems create freedom.

Because without them, your business becomes what many owners secretly feel is a ball and chain…

• Every decision depends on you.
• Every problem lands on your desk.
• Every question interrupts your day.

But when systems exist, something powerful happens.

Your team knows what to do.

Your standards become clear.

And the business can operate even when you’re not there.

That’s the foundation of CEO freedom.

Don’t Systemise Everything at Once

One mistake we see often is salon owners trying to create every system in one go.

They block off a weekend and try to write everything down.

That’s overwhelming.

And unnecessary.

Instead, start small.

Use what we call the 1% rule.

Every time a recurring issue pops up…

Create a system for that one thing.

Over time, your business becomes calmer.

Less reactive.

More structured.

And far less dependent on you.

A Salon System Is Only Powerful If It’s Alive

Even when salon owners create systems, another challenge appears.

They stop using them.

Maybe they live in a folder.

Maybe they’re in a Google Drive.

Maybe they were shared once… and forgotten.

A system that nobody looks at is just documentation.

A system that the team uses daily becomes part of the culture.

That’s the difference.

For systems to truly work, they must be:

1. Accessible

2. Visible

3. Used regularly

When your team can instantly access the process, follow it, and be held accountable to it, the system becomes alive.

And that’s when it starts transforming the business.

The Truth About Goals vs Systems

Many salon owners set big goals.

1. More revenue.

2. More profit.

3. A bigger team.

But goals alone don’t create growth.

As James Clear says:

“You do not rise to the level of your goals. You fall to the level of your systems.”

High performance doesn’t happen by accident.

It happens when the systems behind the business make success repeatable.

That’s what allows salons to scale.

To increase profit.

To build teams that perform.

And ultimately…

To give the CEO the freedom she started the business for.

Your First Step Toward Salon CEO Freedom

If this conversation feels familiar, you’re not alone.

Many salon owners reach a point where working harder stops working.

The next stage of growth requires something different –

Structure.

Clarity.

Systems that allow the business to run without constant input from you.

Because building a salon that scales isn’t about doing more.

It’s about designing a business that performs consistently.

That’s how salon owners move from being the busiest stylist in the room…

To becoming the CEO of a powerful, profitable business.

And that’s where real freedom begins.💛

If you’re reading this thinking, “that’s exactly what I’m looking for” – you’re in the right place.

That’s exactly what we do inside Salon Mastery.

We’ve helped over 647+ Salon CEOs worldwide go from overwhelm to freedom with our $1M salon growth plan.

👉 Click here to apply for Salon Mastery now.

You don’t need another year of winging it.
You need a salon system that can get you to $1M without working more hours. 👑✨

The post How to Create Systems in Your Salon Business To Increase Profit and CEO Freedom appeared first on Salon Owners Collective.

If your salon still relies on you for every decision, the problem may not be your team: it may be your systems.

In this episode, Larissa Macleman and Joel Bouzaid unpack how repeatable salon systems create consistency, accountability and true freedom for salon owners ready to step into CEO leadership.

🚨 “Can I swap my shift?”
🚨“How do I do this consultation again?”
🚨 “Hey, can I take Saturday off?”

With every question you get…
There’s another decision you need to make… and the business lands right back on your shoulders.

This is an (exhausting) sign that your salon is missing 1 critical part.

3 Reasons You Need to Listen

1. The easy process that frees you from decision fatigue
2. Why most Salon systems or Manuals die in a drawer collecting dust, and how to actually engage your team
3. The simple shift that transforms you as a leader.. not lost in the noise of your team

Salon CEOs don’t burn out because they lack passion.
They burn out because they built a business that still depends entirely on them.
Systems change that.
And the moment you install the right ones, everything gets a little easier

👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now. 

The post Your Salon Depends On You Too Much appeared first on Salon Owners Collective.

Who is the brand: You or your salon? 

Maybe you’ve realised that you built something fragile that only works when YOU show up EVERY DAY…
As the most booked stylist.
As the superstar every client asks for.
As the everything.

Because the problem is? That business model has a ceiling.

If you’re stuck between $300K and $500K and can’t seem to scale…
Or you’ve hit $1M but still feel like the business relies on you more than you’d like…

This episode breaks down the shift from personality-led to system-led growth (that can still have your trademark vibes 😉)… and how you can build a salon brand that doesn’t revolve around you.

You’ll learn:

• Why personality-led salons struggle to scale 👀
• The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back)

The structure required to double profit without doubling your workload 💪

Simplicity Scales. Complexity Fails.

So if you’re ready to build a salon that supports your life instead of consuming it, this episode is for you 💛

3 Reasons You Need to Listen

1. Why personality-led salons struggle to scale 👀
2. The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back)
3. The structure required to double profit without doubling your workload 💪

👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now. 

The post Build a Salon Brand That Doesn’t Revolve Around You appeared first on Salon Owners Collective.

It’s inevitable that your salon will have challenges. Staff drama, cash flow dips, growth plateaus… 

Joel Bouzaid unpacks the uncomfortable truth about leadership when you’re under pressure and feeling exhausted, and how you can master the CEO skill of reframing difficulty in your salon.

Because what will truly drain your energy is what happens inside you when it hits 👇

The tightening in your chest.
The mental spiral.
The replaying conversations at night.
The tone that slips out sharper than you intended.
The weight you carry home.

And in all of those moments… Your team is watching.

3 Reasons You Need to Listen

1. Discover the invisible pattern you default to when under stress
2. How the A → C → R model changes everything
3. The 1 question you need to ask yourself the next time something goes wrong

Pressure does not build character.
It reveals it.

Listen now and decide who you want to be the next time it gets hard.

👉 If you’re an ambitious CEO and you want to know how to reach the next level of your business, this is for you… The $1Million Salon Growth Plan for 2026 ✨Watch Here✨

The post Salon Challenges. Pressure. Exhaustion… And How to Respond. appeared first on Salon Owners Collective.

Most million dollar salons are operating on pressure, not profit. 

Full books. Full teams.
Hitting revenue milestones that should mean you’re crushing it? Right?

This episode is for the salon owner who hit growth… and realised it didn’t feel like relief. 

You did what you were told – Grow the revenue. Build the team. Keep the salon busy.
Only to realise the reward never came… Just more wages.. More decisions.. More responsibility.

In this episode, Larissa Macleman has the step-by-step strategy to fix this once and for all.

3 Reasons You Need to Listen

1. Discover the real reason why your salon’s growth made things heavier instead of easier..😳
2. The #1 way your profit disappears (even when revenue increases!)
3. A simple strategy to create relief, and put you on the fast-track to real financial success✨

Do you want a proven profit-plan to grow a million-dollar salon business? We make it happen inside Salon Mastery✨Just Click Here to book in your free Salon Strategy Call with Larissa to get started.

👉 Watch the $1Million Salon Growth Plan workshop, to successfully scale your business without working more hours…. Watch Here✨

The post Most Million-Dollar Salons Aren’t Profitable appeared first on Salon Owners Collective.

What would you do if your team told you they don’t want targets, incentives or KPIs?

This episode was inspired by a real question from a salon owner navigating some tricky conversations… 

Some of her team members have said they just want to come to work, do their job, and that earning more money doesn’t motivate them.

She’s constantly getting messages about time off… And now she feels stuck between holding standards and the risk of losing her team.

Tune in to find out:

3 Reasons You Need to Listen

1. Why a team saying they “don’t want targets” is rarely about money (what it’s actually signalling instead will surprise you…)
2. What your role is as a Salon CEO when expectations start feeling negotiable
3. 1 simple focus so performance conversations stop feeling personal or awkward

This episode is a must-listen if you’re feeling overwhelmed about how to lead your team into the next stage of growth…

Because removing targets doesn’t remove pressure.

It just hands it back to you.

Get the Guide – 5 Salon Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy now

👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨

The post My Salon Team Doesn’t Want Targets appeared first on Salon Owners Collective.

If you’re repeating yourself weekly and still not getting traction from your team, this episode explains why and what to fix.

Most salon owners don’t have a people problem.

They have a communication problem with no structure behind it.

In this episode, Larissa breaks down the 5 meetings that rule them all. A simple communication rhythm that gives expectations a place to land, holds standards without micromanaging, and removes you as the bottleneck in your salon.

3 Reasons You Need to Listen

1. Learn how to stop explaining the same thing to your team like it’s Groundhog Day
2. Get the 1 leadership shift that stops your salon relying on you physically being there to hold standards
3. Discover the 5 Meetings That Rule Them All so your communication finally has a structure that works.

Get the Guide – 5 Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy now

Put these 5 Meetings into Action
in Your Salon with Larissa

Book a Strategy Call Now 💛

Inside Salon Mastery, you’ll get exclusive access to the My Salon CEO™ app, which has the 5 meeting structures and agendas all in one place ✨ , and a complete coaching program to grow a million-dollar salon in 2026 👀
Let’s kick-start it in your first 45 days of working with us.

Are you ready? ✨

👉  Click here to book in your free Salon Strategy Call now and let’s make it happen.

The post 5 Salon Meetings to Rule Them All appeared first on Salon Owners Collective.

Struggling to balance team happiness and performance? This episode reveals the fast-track framework salon CEOs use to build a high-performing team culture.

Because when you’re a Salon CEO it feels like you’re constantly choosing between the two…

Be too nice, and performance drops.

Be too focused on numbers, and culture cracks.

In this episode, Joel Bouzaid breaks down exactly what’s missing when your team’s energy is positive but performance hasn’t caught up.

3 Reasons You Need to Listen

1. Why you’re stuck with good vibes and average results
2. The leadership mistake almost every “nice” salon owner makes without realising it.
3. The fast-track framework we use inside Salon Mastery to reset team culture in just one hour. 

👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨

👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post Why Does a Happy Salon Still Underperform? appeared first on Salon Owners Collective.

If you don’t change how you lead and where you spend your time, this year will look exactly like the last one.

In this episode, Larissa Macleman invites you to pause, reset, and design your year like a true Salon CEO. This is for salon owners who feel overwhelmed, stretched thin, and ready for a different kind of year – one with more focus, better results, and confidence in every decision.

Grab a pen and paper and play along as you reset your leadership, define your targets, and lay the big rocks into your calendar before everything else takes over.

3 Reasons to Listen:

1. A CEO reset that actually clears your head (finally a good nights sleep)
2. Clarity on what to stop, start, and continue in 2026
3. Real targets that make sense for your stage of business so this time next year your Successful, profitable… And living your best life

👉 Ambitious Salon CEOs this is for you… The $1 Million Salon Growth Plan for 2026 is what you’ve been looking for…. Watch Here✨

👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.44

The post How Do Top Salon CEOs Design Their Year? appeared first on Salon Owners Collective.

Let me guess.
You’re booked solid.
Your team is busy.
Revenue looks “fine”…
But you’re tired, a little resentful, and quietly wondering, “Is this really it?”

If you’re nodding your head as you read this, you’re not broken. You’re just running a business that hasn’t been designed for the future yet.

Stay with me. Because 2026 isn’t just another year. It’s a line in the sand.

I’ve been in this industry a long time. I opened my first salon in 1992 (yes, shoulder pads were involved). I’ve employed over 110 people. I’ve been the busiest stylist, the least paid, the most exhausted, and the one holding the whole thing together with grit and caffeine. God, I know those days well.

What I can tell you with absolute certainty is this:
The next five years will reward salon owners who prepare, not react.

The gap is widening.
Between the salons that lead… and the salons that survive.

There are 7 strategic Queen Moves that will future-proof your salon, your profit, and your sanity. We’re going to talk demand, pricing, clients, teams, systems, and yes… getting you out from behind the chair without burning the place down.

Let’s get into it.

Queen Move #1: Become the Salon Everyone Wants (Not the One Begging for Attention)

There are two types of salons heading into 2026:
The ones chasing clients… and the ones clients chase.

Your job now is to become the flower, not the bee.

Too many salons are invisible because they try to be everything to everyone. And when you stand for everything, you’re memorable to no one. Harsh? Maybe. True? Absolutely.

This starts with ruthless clarity:

• Who are you as a brand?
  
  
• What are you known for?
  
  
• Who is your ideal client, really?
  
  
• And does what you offer actually matter to her?
  
  

Inside Salon Mastery, one of the first things we do is define your hero service and signature message. Because when a woman has had a “meh” experience down the road (we’ve all been drowned at the basin once), she needs a reason to choose you.

Not cheaper.
Not faster.
Clearer.

Demand is built when your message is chewable, notable, and unmistakably yours.

Queen Move #2: Stop Sitting in the Middle (It’s Where Profit Goes to Die)

Here’s what we’re seeing loud and clear as we move toward 2030.

There will be two winning ends of the market:

• Cheap, fast, functional
  
  
• Or premium, experiential, five-star
  
  

The middle?
Crowded. Noisy. Messy. And getting squeezed hard.

As a small business, you cannot win the race to the bottom. Big chains will always do cheaper and faster than you. Your opportunity is at the top of the market.

Five-star clients don’t want discounts.
They want to be looked after.
They want an experience that gives them a break from their busy lives.

And here’s the kicker: your salon experience is often in the top five experiences of their year. Being cared for, led, and seen is powerful. Don’t underestimate that.

Less volume.
Higher standards.
More profit.

That’s the move.

Queen Move #3: Design a Signature Client Journey (Not Random Great Days)

If your client experience depends on which staff member they get, you don’t have a brand – you have a lucky dip.

Let me take you back for a second.

Years ago, we ran a high-risk adventure experience overseas. Medieval castles. Abseiling. Safety-critical systems. Every word, every step, every ritual was scripted. Why? Because when the system was tight, the human could shine.

Salons are no different.

You need:

• One or two hallmark rituals
  
  
• A repeatable client journey
  
  
• 80% system, 20% personal magic
  
  

When Kerry leaves and Jemima takes over, 80% of the experience should feel the same. That’s brand trust. That’s what scales.

Consistency builds confidence.
Confidence builds loyalty.
Loyalty builds revenue.

Queen Move #4: Build a 12-Month Future (Clients Leave When They Run Out of One)

Most consultations start with:
“What are we doing today?”

That question is quietly killing your retention.

Try this instead:
“Where do you want to be in 12 months?”

Now you’re not selling a haircut. You’re selling a transformation.

When a client can see herself a year from now – and you’re standing there with her in that future – you’ve just future-proofed that relationship.

This is where:

• 12-month plans
  
  
• Maintenance programs
  
  
• Packages and memberships
  
  

come into play.

And just to be clear:
A membership is a payment method, not the experience.

The experience is the plan.
The future.
The promise.

Predictable revenue doesn’t come from hope. It comes from design.

Queen Move #5: Lean and Luxe Beats Big and Messy (Every Time)

Let’s talk about teams.

The average stylist revenue in 2025?
$2,500 a week.

I nearly fell off my chair when I saw that. I was doing more than that in the early 90s. Performance has stalled, and adding more people is not the answer.

Big teams don’t equal big profit.
High-performing teams do.

The future is lean and luxe:

• Smaller teams
  
  
• Higher output
  
  
• Better pay
  
  
• Stronger margins
  
  

Our mission? Helping salon owners pay their team $100k+ a year. And yes, it’s possible. But only if you raise the standard, coach behaviours, track performance, and stop tolerating low performance culture.

Build one $7k stylist.
Then another.
The bar rises fast when someone shows it’s possible.

Queen Move #6: Step Out of the Chair (Or Admit You Want a Job, Not a Business)

This one stings a little.

If you’re still serving clients full-time, who is growing the business?

I once spoke to an owner with 15 staff and two kids who had one hour a week to work on the business.

One hour.

That’s not leadership time – that’s survival time.

You can love your clients or build a scalable business. Doing both indefinitely is a fantasy.

And if you are going to be on the floor?
You’d better be charging $850 an hour – because that’s the opportunity cost of not leading.

You are the bottleneck until you decide not to be.

Queen Move #7: Build a Team-Led Business (Not an Owner-Led One)

Clear roles create systems.
Systems create ownership.
Ownership creates leadership.

This is how you move from “everything comes to me” to “my team runs this”.

You don’t need a 100-page manual gathering dust in a drawer.

Please don’t do that. Instead:

• Document the first 10 things you already do
  
  
• Train them live
  
  
• Reinforce what great looks like
  
  
• Then write it down with your team
  
  

When systems live in people, not folders, culture sticks.

Let the systems run the salon.
Let the team run the systems.
You focus on growth.

Final Thoughts (And a Loving Nudge)

These 7 Queen Moves aren’t ideas.
They’re decisions.

2026 will reward salon owners who choose to lead, raise the bar, and step into real CEO thinking. Not later. Now.

If you’re reading this thinking, “I know I’m capable of more” – you’re right.

And if you want support implementing these moves, building high-performing teams, creating predictable profit, and finally stepping into your CEO role, that’s exactly what we do inside Salon Mastery.

If you’re ready, let’s see if we’re the right fit.

👉 Click here to book your strategy call.

You don’t need another year of winging it.
You need a plan. And a Queen-sized one. 👑✨

The post The 7 Queen Moves Every Salon Owner Must Make Before 2027 (If You Want to Still Be Standing in 2030) appeared first on Salon Owners Collective.

In 2026, there are 7 Queen moves that will separate the booked-out, profitable, in-demand Salons… from the ones drowning, still trying to keep up using strategies from 2020 😬.

2026 is the turning point – and we want you to win big.

In this episode, Larissa and Joel unpack the 7 Queen Moves that future-ready Salon CEOs are making right now– because the beauty industry is shifting fast. We’re talking about raising standards, stepping out of survival mode, and growing your first $7K stylist so your profit (and your people) can THRIVE.

If you know deep down that your Salon and your team are capable of so much more this year… Here’s your blueprint to make it happen.

3 Reasons to Listen:

1. Learn how to stop chasing clients, and attract them instead 🌼🐝 become the flower, not the bee!
2. Discover 1 queen move that will lift your team out of low performance and into real impact
3. Uncover the roadmap to becoming a Top 1% Salon CEO by 2030. 

👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post 7 Queen Moves For Salon CEOs in 2026 appeared first on Salon Owners Collective.

What if 2026 is the year your Salon joins the top 1% and crosses $1 million (or more) in revenue?

In this podcast episode, Larissa Macleman reveals exactly what our top-performing Salon CEOs are doing differently heading into 2026, and how you can steal their strategies so this year feels calmer, more profitable, and way more intentional.

3 Reasons to Listen:

1. How to create a salon experience clients happily pay more for
2. Why smaller, smarter teams are making more money in 2026 (sorry, bigger is not better!)
3. 1 salon system you need to stop answering the same question 47 times a day

This episode isn’t about fixing everything overnight.
It’s about getting ahead and feeling confident about where you’re going. 

👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post 3 Secrets to Be in the Top 1% of Salons appeared first on Salon Owners Collective.

2025 delivered some of the most defining lessons for Salon Owners.

You’ll hear the real talk that shifted owners from overwhelmed to empowered, from reactive to proactive, and from busy to intentional.

Because something interesting happened this year.

Across hundreds of salons, we kept seeing the same pattern play out…
Some CEOs grew fast, confidently, almost effortlessly.
Others stayed stuck – even though they were working just as hard.

And most Salon Owners didn’t notice it until the impact was already showing up in their team, their time, or their bank account.

So what was the difference?

Tune in to find out – the best advice and lessons from 2025 that shaped the strongest salon CEOs I’ve ever worked with.

3 Reasons to Listen:

1. What really drives a client to choose your salon (and it’s not what you think)
2. What moves your business when motivation drops
3. How to get your team to step forward instead of waiting

Here are the full episodes of the advice featured: 

11 Queen Moves You Need to Make in 2025

Why Your Salon Feels Stuck- And How to Fill Your Books Fast

The Storm Is Here: Why Salons Are Struggling & What to Do About It

Buy Back Your Time The CEO Shift You’ve Been Avoiding 

High Vibe, High Performance: Lift Team Morale Fast

Why You’re Babysitting Your Team and How to Stop

P.s…. Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen ✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post A Year in Review: My Best Advice from 2025 appeared first on Salon Owners Collective.

You give your team everything. You squeeze in one more client. You answer messages at night. You are the first to sacrifice your own time and the last one to stop thinking about the business.

But your salon doesn’t just need your effort – it needs your energy.

In this week’s episode, Joel unpacks why being the most exhausted, most available, most “plugged in” person in the room – is exactly what is keeping you stuck. 

Deep down you know you cannot keep leading like this… So this episode is your strategic reset to return in 2026 as the leader your salon needs.

3 Reasons to Listen:

1. Understand exactly why the old formula of “most exhausted person wins” eventually stops working
2. Learn how to properly unplug over the holidays – without the guilt
3. Get the 3 principles for a powerful CEO reset (that elite athletes, artists and entrepreneurs use to stay at the top of their game)

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post Choose a Salon Rest Over Burnout appeared first on Salon Owners Collective.

The salon industry is splitting in two. And the gap will only get bigger in 2026.

On one side, you have Salon Owners stuck in the weeds, exhausted, overthinking every move, hoping “next year” will be different. 

On the other side, you have Salon CEOs who are quietly installing systems, building strong teams, and creating real freedom and profit.

And it all comes down to just 3 core truths that almost every salon owner overlooks… until it’s too late. Get clear on exactly what they are in this week’s episode with Larissa and Joel.

3 reasons to listen

1. Understand why the GAP between salons is about to widen (faster than anyone realises..)
2. Discover the invisible habits shaping your 2026 results right now
3. The one shift you need to make like a Top 1% Salon Owner

Which side of the Salon Industry are you going to find yourself next year?

Are you ready to feed your ambitions and rise to the challenge?

Want to lock in the strategy, the systems, and the support you need – so you can have the freedom and profit of Salon CEOs?

✨Apply for Salon Mastery and build your million-dollar roadmap with us. We only accept 5 new Salon Owners at a time… So if you’re generating over $10K in revenue and are ambitious & ready to reach the next level, click here to find out more and see if you’re eligible.

The post 3 Harsh Truths in 2026 – Your Salon Cannot Ignore appeared first on Salon Owners Collective.

Our industry has changed more in the last five years than anyone expected – and 2026 is shaping up to be the year that separates the exhausted salon owner from the empowered Salon CEO.

In this episode, Larissa breaks down the three pillars every salon must strengthen if you want to grow profitably, lead with confidence and build a team who can truly perform.
You’ll hear what’s been happening in the industry, what’s coming next, and how salons can finally step out of the “busy but broke” cycle.

3 Reasons to Listen:

1. Uncover the real reason client behaviour has shifted so dramatically (and why 2026 will flip the script again)
2. Learn the secret to growing revenue without growing your team
3. Know which leadership shifts will reward the top 1% next year

Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

The post The Salon Industry Has Changed. 3 Pillars to Master in 2026 appeared first on Salon Owners Collective.

A truly irreplaceable salon manager doesn’t just “run the floor.”
They amplify you.
They protect your energy.
They drive results, steer culture, and keep the salon moving forward – even when you’re nowhere in sight.

If you’re ready for a manager who actually frees you from the daily grind- Joel will show you exactly what to look for, what to develop, and what must change.

3 Reasons to Listen:

1. You’ll unlock the real reason some managers thrive – and others flatline
2. You’ll get clarity on 5 ways a manager can transform from helpful → to invaluable
3. Learn the one mindset shift that instantly elevates a manager’s performance

So the real question is: Are these traits alive in your salon… or missing?

Hit play and find out.

Want a complete Manager strategy designed for your salon? Click here to book a strategy call.

The post The 5 Ways Your Salon Manager Becomes Irreplaceable appeared first on Salon Owners Collective.

Ever wondered what a L’Oréal executive would do if she opened a salon from scratch? 

Alishia Smart reveals the real journey of becoming a Salon CEO after 25 years at L’Oréal – the mistakes, the rebuild, and the systems that saved her!

3 reasons to listen

1. Learn how she grew rebooking from 60% to 85% with only one 5 minute strategy
2. Unlock the secret to building a team that thrives without you there
3. Find out what freedom off the floor really looks like for a salon owner (and how to get there).

Apply Now to Join our Salon Mastery Program! 💛✨

✨ Double Your Salon Growth. Double Your Profits.

Generating $10K+ in weekly revenue but feeling stuck?

We’ve got your back. Salon Mastery helps ambitious salon owners:

     💰Double revenue → scale from $500k to $1M without overworking or burning out.
     💰Double profit → once you hit $1M, we help you optimise and lock in real profit.
     💰Double your impact → with a clear 12-month Game Plan and the coaching to bring it to life.

This isn’t just coaching, and it’s definitely not another course. It’s a 12-month growth system: step-by-step strategy, the right business tools, and expert coaching. Designed for salon CEOs who want to hit big results in half the time.

⚡ Success shouldn’t wait another year. We haven’t got time for that.

💡 The Double Double Goal: Together, we’ll build your 12-month strategy and roll it out with you… so you can grow faster, lead with confidence, and finally have the team, profit, and freedom you set out to create.

👉 Book your Free Strategy Call today: https://bit.ly/SalonMasterySuccess

The post She Left L’Oréal to Open a Salon… Here’s 1 Thing She Never Expected appeared first on Salon Owners Collective.

From teenage mum. To leading L’Oréal New Zealand. To Salon CEO 🔥 

Imagine running a $200 million beauty brand.
Huge team. Tight targets. Constant pressure to grow.

Now imagine taking everything you learned from that world – and applying it to your salon.

That’s exactly what Salon Owner Alishia Smart did.

Inside this powerful episode, Alishia shares how she turned judgement into fuel, mastered the art of leadership, and built the resilience that every Salon CEO needs.

✨ 3 Reasons Why a Salon Owner Should Listen

1. How to lead with authenticity (and why most leaders get this wrong)
2. The biggest lessons from inside one of the world’s top beauty companies
3. What it really takes to rise from chaos to confidence

The post The Rise of a Salon CEO From Teenage Mum to L’Oréal Boss appeared first on Salon Owners Collective.

If you’ve ever tried to let go in your business, you’ll know it’s one of the hardest things to do.

You start with the dream: building a team so you can finally step back, work less behind the chair, and have a business that runs without you.

But then… reality is messy.

You hire a manager or think about hiring one and suddenly, you’re stuck between “I don’t want to micromanage” and “I can’t trust them to do it right.”

Sound familiar?

If you’ve ever found yourself saying things like:

1. “No one does it like I do.”

2. “I’ve tried giving people responsibility, but it always falls back on me.”

3. “I want a manager, but I’m not sure what that even looks like…

You’re not alone.

This is exactly where Sophie started and now she runs two $1Million salons and coaches other owners inside Salon Mastery on how to build teams and leadership that actually work.

But it didn’t happen overnight.

From Garage Salon to Two $1M Businesses

When Sophie joined Salon Mastery, she had just moved out of her small garage salon, doing everything herself, just like most owners start out.

She was talented, busy, and ready to grow… but she was also the bottleneck.

Like many owners, Sophie’s first instinct was to hire help and spread the load.

So she did, but instead of delegating leadership, she delegated tasks.

“I gave everyone little jobs, but I didn’t give anyone full control. I didn’t trust that anyone could do it the way I would.”

The result?

Everyone had “bits” of responsibility: ordering stock, managing the calendar, running team huddles… but no one owned the outcome.

Everything still circled back to Sophie.

The Turning Point: Systems, Standards, and Trust

It wasn’t until Sophie realised that her systems were the key to freedom that things started to shift.

She began documenting everything, how to close the salon, how to rebook clients, how to run huddles, how to handle stock.

She built a structure and trained her team to follow it.

And that’s when the culture started to change.

“Everyone in the team knew how I liked things done. New people would say, ‘This is how Sophie does it.’ I didn’t need to be there for it to run right.”

 

Her systems created consistency, and consistency built confidence.

She no longer had to supervise every detail, because the way things are done here became part of the culture.

Evolving Leadership: From Many Hands to One Leader

With strong systems in place, Sophie started developing leaders within her team.

She gave ownership to specific people:

1. Front of House: Managed stock, rosters, and leave.

2. Team Lead: Handled marketing, new treatments, pricing, and training.

3. Team Member 1: Took charge of huddles, targets, and one-on-ones.

4. Team Member 2: Took over data, wages, and team KPI reports.

But she still found herself in a leadership grey zone.

No one was the leader – just several “mini managers.”

That’s when Sophie realised what was missing: a Second Sophie.

Someone she could fully trust to lead, make decisions, and drive the business, so she could focus on growth.

Today, that structure has allowed her not just to grow one, but two $1Million salons, both running with strong culture, clear systems, and empowered leadership.

And now, as a coach inside Salon Mastery, Sophie helps other salon owners do exactly the same.

The Lessons Sophie Learned (So You Don’t Have To)

1. Delegation Isn’t Leadership

• Handing out tasks doesn’t make you a leader.
• Leadership is about handing over ownership, trusting someone to make decisions and drive outcomes.

2. Systems First, Freedom Later

• If it’s not documented, it’s a disaster waiting to happen.
• Your systems are what protect your standards when you’re not there.

3. Culture Is the Real Boss

• When your team knows what “right” looks like, they’ll self-correct.
• That’s when you’ve built a culture, not just a crew.

4. Clarity Creates Confidence

• If five people are “kind of managing” something, no one’s leading.
• Give one person clear authority and hold them accountable for the result.

5. Your Leadership Structure Has to Evolve

• What worked when you were a $300k salon won’t work at $800k and definitely not at $1M.
• Your business will only grow to the level your leadership structure can handle.

Final Thought: You Don’t Need to Clone Yourself. You Need to Multiply Yourself

Building a $1M salon isn’t about finding a magical manager who can do everything you do.

It’s about building the structure that allows someone else to step up and lead with confidence backed by systems, culture, and clarity.

That’s how Sophie built two thriving, high-performing salons.

And it’s how she now helps other salon owners finally step out of the chaos and into true CEO freedom.

Want to Build Your Own Second-in-Command?

If you’re ready to stop being the bottleneck in your business and start growing a team that runs with you, not just for you…

👉 Click here to Book a Salon Mastery Strategy Call

We’ll help you create your leadership structure, strengthen your systems, and set your salon up to scale to $1M without burning out.

The post Sophie Built Two $1M Salons. Here’s How. appeared first on Salon Owners Collective.

Every salon owner hits a point where growth stalls – not because you’re doing something wrong, but because you’ve simply outgrown your current stage of leadership.

So… where are you on the Salon Leadership Ladder?

Are you the Operator, the Manager, the Leader, or the CEO?

Inside this episode, you’ll discover:

3 reasons to listen

1.  What these 4 stages of the Leadership Ladder mean – and which one you’re in
2.  The hidden traps that cause burnout and flatlined growth
3.  The exact shifts you need at each stage to unlock freedom, profit, and momentum

Once you know where you are, you’ll know exactly what to do next.

Book a free Strategy Call to see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

The post Where Are You on the Salon Leadership Ladder? appeared first on Salon Owners Collective.

What if your manager could lead your salon so smoothly… it felt like magic?

Our Lead Salon Mastery Coach GG reveals how to unlock “Manager Magic”- the perfect blend of clarity, structure, and confidence that empowers your manager to truly lead.

You’ll learn how to delegate the right way, communicate like a CEO, and create a leadership system that frees you from daily chaos – while your salon thrives.

3 reasons to listen

1. Learn the secret behind “Manager Magic” and how to create it in your salon
2. Discover how to give your manager the tools, not just the title
3. Find out the one meeting that transforms trust and communication

Book a free Strategy Call to see if Salon Mastery and our Motivating Manager program is right for you: https://bit.ly/ApplySMRiss

The post Manager Magic: From Helpful to High-Performing appeared first on Salon Owners Collective.

You don’t get a dream team by accident. You build it by giving clear direction with clarity, holding high standards, and hiring with the right mindset..

In this episode, Joel reveals the 3 rules that transform an average team into a badass, high-performing salon culture.

3 reasons to listen

1. Learn how to define your salon’s culture clearly, so everyone knows the standard 
2. How to spot and hire bar raisers (not team drainers)  who lift your whole culture 
3. You need a clear, repeatable culture playbook to grow to $1M without more chaos. 

Book a free Strategy Call to create your plan and see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

The post 3 Rules of a BADASS Salon Team appeared first on Salon Owners Collective.

If your team “just don’t care” anymore… You need to try this before it’s too late. Larissa and Joel get real about extreme ownership and the leadership shift that reignites a flat team. 

We’ll show you how to stack simple systems so motivation stops being the bottleneck, and why a relentless season might be the move that changes everything. Real salon owner stories, clear steps, and the mindset that powers million-dollar salons.

3 reasons to listen:

1. You want your team to care again.
2. You’re ready to inspire (and pay) top performers their worth- while still increasing your profit.
3. You’re done with chaos and want simple systems that scale.

THE SALON MANAGER SCORECARD📝✨

Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future.

https://bit.ly/SOC-Manager-Scorecard 

The post Losing Faith in Your Team? Try This Before It’s Too Late appeared first on Salon Owners Collective.

Freedom. Balance. Profit. That’s what you dreamed of when you started your salon… not 60-hour weeks and constant chaos.

If your salon can’t function without you, it’s not because you’re doing something wrong- it’s because you’re missing the leadership support your business needs.

In this episode, Larissa dives into why hiring and training a Salon manager isn’t just about delegation- it’s about building stability, freedom, and profit that lasts.

Learn how to know if your salon is ready for a manager, the exact 5-step process to hire one right, and how to build a power duo between CEO and manager that drives growth- without burning you out.

3 Reasons to Listen:

1️⃣ You’re tired of being the glue that holds everything together
2️⃣ You want more freedom without losing control
3️⃣ You’re ready to build a salon that runs without you

THE SALON MANAGER SCORECARD📝✨

Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future.

https://bit.ly/SOC-Manager-Scorecard 

The post Don’t Pick the Wrong Manager. Here’s How appeared first on Salon Owners Collective.

When Salon Owner Ben Oxlade took over his family salon, he inherited more than just a business – he inherited the overwhelm, the burnout, and the belief that working harder behind the chair was the only way to survive.

Fast forward 18 months, and Ben has completely rewritten that story. He has nearly doubled his salon’s revenue without doubling his team, built managers who he can trust, and stepped off the salon floor to reclaim his freedom.

In this episode, Ben shares the pivotal strategies and mindset shifts that turned his salon around – and how he’s building a business that not only thrives, but allows him to live life on his terms.

3 Reasons to Listen

1. The 2 game-changing strategies that nearly doubled Ben’s revenue

2. How to create role clarity and empower your managers

3. Get inspired by how freedom and profit are possible when you step into your CEO role

Make sure to go follow Ben’s salon Sube Hair on instagram and let him know we sent you!✨ @sube_hair ✨💛

👉 Ready to step out of daily operations and into your role as CEO?

Book a FREE Strategy Call with Larissa to map out your path to $1 million salon success and see if Salon Mastery is the right fit.

The post How Ben Doubled Revenue Without Doubling His Team appeared first on Salon Owners Collective.

Are you paying for a salon manager but still doing their jobs & tasks, yourself?

Most salon owners- even the best ones- make the same mistakes when choosing or hiring and leading managers. These mistakes quietly drain sanity, profit, weaken culture, and keep you stuck in the weeds.

In this episode, Larissa and Joel unpack the costly mistakes salon owners make with managers and show you exactly what to do instead. You’ll discover the difference, how to create role clarity, and why over-communication is your secret weapon.

If you’re ready to stop paying for mistakes and start building a manager you can rely on- this episode is for you.

1.  Learn the #1 mistake owners make when “handing things over” to a manager.
2.  How to create role clarity that your manager desperately needs from you.
3.  A simple perspective shift to help you stop doing it all yourself, empower her to take the reins (without feeling like you’re losing control) so you can start leading like a CEO.

The post Does Your Salon Actually Need a Manager? appeared first on Salon Owners Collective.

Is the energy in your salon dragging everyone down? Motivation is low, the vibes are flat, and before you know it- one person’s average, uninspired, “meh” attitude will spread through the whole team.

If left unchecked, that kind of energy will slowly sabotage your culture, your results, and yep… your profits.

That’s why Joel’s sharing his 10 Culture Commandments- a simple, powerful framework to reset attitudes, raise the standards, and bring back that spark your salon needs.

If you want a team that shows up with accountability, drive, and energy that raises the entire salon culture- this is the episode for you.

3 Reasons to Listen:

     ✅ Discover why your team defaults to “average” unless you change this 1 thing
     ✅ The hidden root of most performance problems (it’s not what you think..)
     ✅ The upgrade that get your team showing up stronger every day 

The post 10 Culture Commandments to Raise Team Standards appeared first on Salon Owners Collective.

Salon Owners- have you ever thought, “If I just had more staff, everything would finally fall into place”?

I used to believe that too. Back when I had my own salon, I was convinced a bigger team was the golden ticket to more profit, more freedom, and less stress. Spoiler alert: I was wrong. More staff often just means more headaches – higher wages, more drama, more churn, and still not enough profit in your pocket.

And I know you’re feeling it right now. Finding great staff feels like searching for hen’s teeth. You’re short-staffed, struggling to hire, or managing a team that’s coasting instead of crushing it. Add to that the pressure of keeping wages fair (while keeping the lights on)… it’s no wonder so many salon owners are exhausted.

But here’s the thing: the salons that thrive in the next five years won’t be the ones with the biggest teams. They’ll be the ones with the savviest ones.

In this blog, I’m taking you through the Then, Now & Next of building salon teams. You’ll see what worked in the past (and why it’s breaking down), what’s happening right now, and what the smartest salon owners are doing to grow superstar teams that actually stick around, perform, and help you grow – without burning you out.

Then: When Bigger Meant Better

Let me take you back for a moment. Back in the day, building a salon team was all about numbers. The more staff you had, the more successful you looked.

A big team sounded impressive… but you could end up constantly putting out fires, managing churn, and dealing with the revolving door of recruitment.

Training back then? Well, it was basically “watch and learn.” That’s how I learned, peering through the mirror at another stylist and copying what I saw. And while that worked in the past, it doesn’t cut it anymore.

Big teams looked flashy, but for most owners it meant stress, inconsistency, and zero real profit.

Now: The Harsh Reality of Today

Fast forward to today and things have shifted – and not in our favour. Finding and keeping great people is harder than ever. The apprentice pipeline is drying up, and Gen Z? They’re not interested in “just a job.” They want purpose, growth, and flexibility.

And let’s not ignore the elephant in the room: wages. We’re losing people to other industries – mining, corporate admin jobs, even secretarial work – because they simply pay more. Imagine that: competing with secretary wages. It’s not right, and if we don’t create real career pathways, we’ll keep bleeding talent.

Sure, training opportunities have exploded. Micro-credentials, online learning, even VR – the tools are there. But the problem is, most salons are doing “random acts of training.” A mannequin here, a rep session there… without a clear pathway that keeps your team inspired, progressing, and performing.

That’s why so many salons are stuck with a dangerous gap: seniors who flatline at $6K a week and juniors who can’t get past $2K before giving up. And guess who ends up stuck in the middle, holding it all together? Yep, you – the owner.

Next: Lean, Luxe, and Future-Proof

So where do we go from here?

The future of salon success isn’t about bigger teams. It’s about better teams. Lean, highly skilled, and laser-focused. Every role has purpose, every team member knows exactly how their performance connects to results, and every career pathway is mapped out step by step.

I call this the Lean & Luxe Model:

• Lean → a sharper, more efficient team, with clear systems and no wasted time or talent.
  
  
• Luxe → delivering a premium experience for every client, at every stage.
  
  

This isn’t about discounting or “doing more with less.” It’s about doing smarter with less. Imagine being known in your city as the salon where staff earn $100K, where clients receive five-star experiences, and where every team member sees a future worth staying for. That’s what makes you the employer of choice.

And yes, it means flipping the old model on its head. Stop giving brand-new clients to your newest team members (no wonder two-thirds don’t come back!). Put your best people in charge of first impressions. Create visible, aspirational steps for your juniors to climb. And curate your client experience so nothing is left to chance.

Build and Buy: Your Dual Strategy

Here’s the practical side. As a salon CEO, you need to think in two lanes:

1. Build → Create your own pipeline. Invest in apprenticeships, earn-and-learn programs, and career ladders that unlock pay rises and responsibilities as your juniors progress. Don’t wait for great people to walk in – grow them.
   
   
2. Buy → Attract experienced talent by positioning your salon as the place to be. Showcase culture, training, flexibility, and clear growth pathways in your ads. High performers don’t want just a chair – they want a future.
   
   

When your team can actually see where they’re going, they stay longer, perform better, and lift your business higher.

From Surviving to Thriving

So here’s the bottom line:

➡️ Then we chased numbers and grew by adding more staff.
➡️ Now we’re struggling to hire and keep them.
➡️ Next we’ll win with fewer, better-trained, better-paid people who deliver Luxe experiences through Lean systems.

Your role as CEO is to design that pathway. Inspire your team, flip the old rules on their head, and build a business that grows without you grinding behind the chair.

And if reading this has you nodding your head, thinking, “Yes – this is what I need, but I don’t know where to start”… then let’s chat.

👉 Click the button below to book your (free) strategy call, and let’s see if Salon Mastery is the right fit to help you step into your CEO role and build your million-dollar salon.

The post Why More Staff ≠ More Profit… And What Works Instead appeared first on Salon Owners Collective.

Are you stuck babysitting your team instead of leading your salon with confidence?

If you’re tired of walking into your salon and instantly sensing the drama, chasing staff to do the things they should already know, or carrying the weight of accountability on your shoulders – this episode is for you. 

It’s time to step out of referee mode and into CEO leadership.

3 Reasons Why You Should Listen:

1. Learn the 2 biggest leadership headaches salon owners face
2. Why “more staff” doesn’t equal “less drama” (it actually multiplies it)
3. Discover the 3 systems that stop drama before it spreads.

The post Why You’re Babysitting Your Team and How to Stop appeared first on Salon Owners Collective.

Is your most creative ideas locked away?

• In this episode, we uncover the one ingredient most Salon Owners are missing: CEO white space.You’ll discover:
• Why your brain needs rest to make smarter CEO decisions
• How CEO white space accelerates growth (and why burnout slows it down)
• The surprising way your team actually benefits when you step away (without ‘cats away – mice will play’)

If you’re ready to fast-track your next million, it might be time to rethink how you spend your time.3 Reasons to Listen:

1. Discover the missing ingredient keeping your salon (and your creativity) stuck
2. Learn how to create space without losing momentum
3. Unlock the secret to faster, better CEO decisions

The post Is Burnout Killing Your Creativity? Reignite It Now. appeared first on Salon Owners Collective.

Could your team secretly be dysfunctional without you even realising it?

In this episode, Joel unpacks the 5 key signs that reveal whether your salon team is cohesive, competitive, communal, or toxic. Discover how dysfunction quietly creeps into culture, how to measure it, and most importantly –  how to shift your salon into high trust, accountability, and performance.

Because your team isn’t just part of the salon… they ARE the machine that drives your million-dollar vision forward.

3 Reasons to Listen:

     ✅ Learn the 5 hidden signs of team dysfunction
     ✅ Discover the difference between communal, competitive, cohesive, and toxic cultures
     ✅ Find out how to shift your team into high trust and performance

The post Is My Team Dysfunctional? The 5 Warning Signs You Can’t Afford to Miss appeared first on Salon Owners Collective.

Are you or your team the reason your salon isn’t growing?

In this episode of the Salon Owners Collective Podcast, Larissa unpacks the 3 biggest roadblocks that stop salons from scaling- and the one powerful strategy that can help you break free and unlock unstoppable growth.

If you’ve ever felt resentful being stuck on the floor, worried about your top stylist planning their exit, or frustrated by clients not returning, this conversation will show you a new way forward.

You’ll discover how to:

     ✅ Recognise if YOU are the bottleneck in your business
     ✅ Spot when your team has flatlined and what to do about it
     ✅ Fix low client retention and stop the churn
     ✅ Install the Client Flow Method for long-term, sustainable growth

This might be the queen move your salon has been waiting for.

3 Reasons You Should Listen:

1. Discover the hidden growth roadblocks in your salon.
2. Learn a game-changing method to stop client and team stagnation.
3. Unlock the strategy that could transform your salon into a $1M business.

The post The Hidden Roadblocks Stopping Your Salon’s Growth appeared first on Salon Owners Collective.

Sick days. Gossip. Disengagement.
They’re not the root problem – they’re a symptom of a bigger leadership gap.

In this episode, Larissa Macleman and Coach Joel Bouzaid break down why your team might be quietly side-eyeing you, what they’re waiting for you to do, and how to reset your culture without endless “hard” conversations.

We’ll cover how to spot the real cause of draining team behavior, stop tolerating what’s holding you back, and lead your salon with clarity, confidence, and purpose.

3 Reasons You Should Listen to This Episode:

1. Learn why “sickies” and drama are a sign of something deeper in your culture

2. Discover the mindset shift that turns hard conversations into easy ones

Find out how to rebuild trust and engagement with your team

The post Why Your Team Look at You Sideways appeared first on Salon Owners Collective.

If your salon team leans on you for everything, you’re not leading- you’re bottlenecking.

Breaks down the 4 stages of salon growth and introduces a radical shift: trading in “doing” for communicating the future.

Learn the 12 Communication Pillars every salon CEO must master to build a high-performing, self-led team and unlock scalable success.

You’ll walk away with a new framework, practical tools, and a deep understanding of how to finally lead with intention- and create a business that runs and grows without you.

🔑 3 Reasons to Listen:

1. Learn how to shift from lead doer to a visionary leader

2. Discover the 12-pillar communication framework to lead your team

3. Uncover the real reason your team isn’t stepping up (and how to fix it)

The post Steal the Communication Secrets Only $1M Salon CEOs Know appeared first on Salon Owners Collective.

What do you do when your Salon team goes from 30 to 60 overnight?

I sat down with celebrity stylist and salon owner George Gonzalez, as he shares his journey through massive growth, team mergers, and fearless leadership.

We talk about:

     – What he learned behind the scenes with Oprah Winfrey
     – How he navigated the unknown while scaling
     – The leadership approach that helped him successfully merge two salon cultures
     – What’s next as he prepares to take over another 55-staff salon

If you’re a salon owner scaling up and craving freedom, this is your blueprint.

The post How Oprah’s Stylist Created a Salon Empire from 30 to 115 staff appeared first on Salon Owners Collective.

Should I sell my salon… or step up and scale?

It’s one of the hardest decisions a salon owner can face.

Larissa Macleman is joined by Coach Joel Bouziad to discuss the widening gap in the salon industry- between those thriving: growing, hiring, and opening second locations… and those quietly closing their doors.

If you’re feeling overwhelmed, stuck, or just unsure of your next move- this episode is here to help you make an empowered decision.

We’ll dive into:

•  The #1 Killer of Momentum
•  The real reasons salon owners walk away
•  How to know when it’s truly the right time to step up and go for it
•  What it takes to build a business that gives you freedom, not burnout
•  How to set up your salon to SELL- or SCALE

Listen now- and get the clarity you’ve been searching for.

The post Torn Between Selling or Scaling? This Is the Conversation You Need to Hear appeared first on Salon Owners Collective.

Feeling like you’re chasing your business instead of leading it?

Larissa Macleman shares why stepping away isn’t a luxury. It’s a necessity. Discover why white space is where million-dollar moves are made, and how to finally create the clarity and strategy your salon needs to grow beyond chaos.

You’ll also get an exclusive sneak peek into our invite-only retreat in Fiji: Fast Track to Your Next Million.

This episode is a MUST for any salon owner ready to stop doing and start leading.

🎧 Hit play now and start thinking like a true CEO.

The post Why Your Million-Dollar Breakthrough Isn’t Behind the Chair appeared first on Salon Owners Collective.

You know the one… she smashes her targets, has the highest rebooking rate, brings in the biggest commissions,  and now suddenly, she’s rolling her eyes in team meetings, ignoring the group chat, and kind of just… doing her own thing.

And while the rest of your team are quietly stewing, you’re stuck in the middle- afraid to say anything because if she leaves, you’re out $6K a week.

Sound familiar?

I’ve seen this time and time again, not just in my own Salon (yep, been there!) but with so many Salon Owners inside Salon Mastery. One day your rockstar stylist is your biggest asset, and the next? They’re unintentionally holding your entire culture hostage.

So what do you do when your best team member becomes the biggest problem? That’s exactly what we’re unpacking in this blog.

The Silent Power Struggle No One Talks About

Let me take you back to a conversation I had recently with a Salon Owner,  let’s call her Harper. She was feeling totally stuck. Her stylist Emma, was a weapon behind the chair, the highest earner in the salon, adored by clients… but also completely running her own race.

Emma had stopped contributing in meetings, made snarky side comments, and her energy was dragging the rest of the team down. The tension was rising and Harper was avoiding the convo. Why? Because she was terrified Emma would leave.

If one person is holding your salon hostage, you don’t have a healthy business… you have a dependency.

And I don’t want that for you.

How to Lead Without Losing Them

Here’s where most owners go wrong: they either come down hard (and lose the team member), or bury their head in the sand and say nothing (and lose the whole team vibe).

Truth is? Most high performers don’t want to dominate- they just feel unrecognised, unseen, and disconnected. They’re carrying a big load and no one’s noticing. So that’s why they can start leading… without permission.

Instead of fighting the power, redirect it.
Give them a meaningful project: mentor a junior, lead a quarterly workshop, run a campaign under your brand umbrella.
Don’t pedestal them- just purpose them.

Use the Hamburger Method (No Pickles Required)

When it’s time to have a tricky convo, don’t shrink. Use the Hamburger Method.

🍔 Top Bun – Praise & Respect
Start with something real and positive they’ve done. Be specific. 🍖 The Meat – Honest Feedback
Drop the truth without emotion. Keep it kind, clear, and concise. 🍔 Bottom Bun – Belief & Growth
Finish with belief in their potential and a vision for where they can go next.

This method disarms defensiveness and invites growth. It’s not soft- it’s smart.

Culture Isn’t Built in Conflict… It’s Built in Consistency

Let’s be real. Culture doesn’t break overnight- it breaks in silence. And your team will always notice what you allow, what you reward, and what you redirect.

If someone is dominating the vibe and taking it sideways, it’s up to you to reset the tone.

We use tools like “Birds of a Different Feather” inside Salon Mastery to help teams get back on track. Because when your team is aligned, your leadership becomes light. And when you lead with consistency, your salon becomes unstoppable.

Ready to Stop Shrinking and Start Leading?

So if you’re hiding under the metaphorical blankets hoping things will fix themselves- this is your wake-up call.

Power struggles don’t need to be dramatic. They need direction.

Give your high performers purpose, redirect their power, and lead your culture back with intention and clarity.

Let’s chat and see if we’re a good fit. I help Salon Owners just like you step into confident CEO leadership and grow a salon with $1 million in revenue- without the burnout or drama.

Click here to chat book your free Strategy Call!

The post When Your Salon’s Top Performer Becomes the Problem appeared first on Salon Owners Collective.

Feeling drained after a day of clients? It’s probably not the work- it’s the energy you’re absorbing.

In this episode, Coach Joel Bouzaid breaks down how to handle complaining or negative clients without letting them hijack your day or your energy. Learn how to lead conversations, set healthy boundaries, and create a workday that feels energising- not exhausting.

We cover:

• The subtle ways you allow clients to control your energy 
• Conversation redirection tactics  
• How to coach your team to lead client interactions 
• Why showing up full matters more than any technical skill 

If you’re ready to stop feeling depleted and start leading the energy in your salon, this episode is for you.

🔑 3 Reasons to Listen:

1. Learn how to take control of the client conversation without being confrontational 
2. Discover powerful communication frameworks to keep energy above the line 
3. Walk away with practical tools to protect your own vibe and wellbeing

The post How to Handle Complaining Clients (Without Being Rude) appeared first on Salon Owners Collective.

Hiring apprentices is exciting- but only if they become valuable team members. So how do you spot a superstar junior early, and train them to be profitable- fast?

In this episode, Larissa chats with apprentice expert Amanda Tonge. Together, they uncover what makes a high-performing apprentice, how to structure your training for success, and how to get your juniors bringing in income from day one.

Tune in to discover:

     • What behaviours signal a great apprentice early on
     • Amanda’s favourite methods for income-generating junior services
     • How to structure your team to actually support growth and training
     • Why most salons fail at training apprentices- and how you can avoid it

Whether you’ve got a team full of juniors or you’re about to hire your first one- this episode is a must-listen.

Make sure to go follow Amanda Tonge on instagram and let her know we sent you!✨ @amandatonge_haireducator  ✨💛

And check out Amanda’s book recommendation- The Let Them Theory by Mel Robbins 

The post Turn Apprentices Into Profit Machines- Fast! appeared first on Salon Owners Collective.

Is your team showing signs of burnout, disengagement, or just going through the motions?

In this episode of the Salon Owners Collective Podcast, Joel Bouzaid—Boardroom Mentor and leadership strategist inside Salon Mastery—dives deep into why team morale drops and what YOU can do to lift it.

You’ll learn how to lead from the front with confidence and inspire performance through intentional leadership strategies like:

     ✅ The 3 R’s of morale: Recognition, Reminders, Reinforcement
     ✅ The impact of morale on performance, retention & culture
     ✅ How to stop staff from “just surviving” peak periods
     ✨ Why morale is YOUR job (and the ROI it brings!)

Ready to take back control of your salon culture and lead a team that thrives?

Listen now.

The post High Vibe, High Performance: Lift Team Morale Fast appeared first on Salon Owners Collective.

If your calendar is maxed out, you’re serving clients all week, and you feel chained to your business… it’s time to buy back your time.

In this episode, Larissa Macleman shares how to shift into the CEO seat, reclaim your time, and build a million-dollar business without burnout.

You’ll learn:

• What your time is worth
• The strategic difference between $300K and $1M salons
• The real data on how time spent “on the floor” impacts your salon revenue

It’s time to stop doing it all and start doing what matters. 

3 Reasons to Listen:

1. Reclaim your time as CEO
2. Shift from low-value tasks to CEO-level leadership
3. Get real strategies to buy back your time and scale, lead, and generate demand without working longer hours

The post Buy Back Your Time The CEO Shift You’ve Been Avoiding appeared first on Salon Owners Collective.

What if you could motivate your team, spark growth, and improve performance… all in just 7 minutes?

In this episode, Coach Joel reveals a powerful leadership framework designed to transform your team meetings from a time suck into a game-changing tool for growth and engagement.

You’ll discover how to drive real motivation- and why most Salon Owners are getting this totally wrong. Plus, learn why asking great questions is the key to leading a high-performing team.

If you’re ready to step fully into your role as Salon CEO and finally experience true freedom, this one’s for you.

3 Reasons To Listen:

1. Learn the 3-part model that keeps staff focused on the future
2. Discover the psychology behind what really motivates your team
3. Get the framework that Million-Dollar Salons use to lead powerful, productive meetings in just 7 minutes

The post The 7-Minute Motivation Hack for Salons appeared first on Salon Owners Collective.

When Your Top Performer Becomes the Problem

Ever had a top performer slowly morph into your biggest team challenge? In this episode, Larissa Macleman shares how to navigate tricky power dynamics without losing your best team member.

You’ll learn:

• Why high performers can become disruptive
• How to redirect their energy without confrontation
• The best method to deliver feedback that sticks
• How to protect your salon’s culture

If one team member is dominating the salon’s energy, it’s time to lead smarter- not shrink.

3 Reasons to Listen:

1. Learn how to prevent one team member from hijacking your culture
2. Discover the best method for effective, non-confrontational feedback
3. Regain control and lead with clarity, even through team tension

The post How to Navigate Power Struggles with Top Performers appeared first on Salon Owners Collective.

In this episode, Larissa Macleman is joined by Joel Bouziad to explore the ONE Queen Move salon owners must make to get unstuck- whether you’re facing decline, stuck in stagnation, or overwhelmed by growth.

Discover why incremental tweaks won’t cut it anymore, and how to identify and make your next strategic move that aligns with the modern salon landscape (and where clients + teams are heading in 2025 and beyond).

You’ll learn:

• Why “holding on” is holding you back
• The dangers of being stuck in outdated business models
• The transformational impact of a lean & luxury salon strategy

🎧 Tune in now and find YOUR Queen Move.

The post Salon SOS : Stuck, Static, and Struggling to Grow appeared first on Salon Owners Collective.

Do you find yourself avoiding “hard conversations” in your salon?

In this episode, Salon Owners Collective founder Larissa Macleman is joined by Dee Lang for a game-changing discussion on why salon leaders often get stuck- and how to reframe conflict.

Discover:

• What’s really stopping you from taking action
• The shift that makes tough conversations feel easier
• How to create a positive conflict management culture in your salon

If you’ve ever felt overwhelmed by leadership or struggled to step into your CEO role, this episode will leave you inspired and ready to lead with confidence and compassion.

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post From Avoidance to Action: How to Lead When It’s Uncomfortable appeared first on Salon Owners Collective.

Are you tired of discounting, hustling, and posting endlessly without real results?

In this episode, Larissa Macleman reveals the truth behind why salon bookings are unpredictable—and what you can do to build consistent demand, attract ideal clients, and fill your books without chaos.

Discover the exact “Fill Your Books Formula” that top-performing salons use to create high-converting offers and market them strategically.

You’ll walk away with a step-by-step breakdown for creating magnetic offers, increasing bookings, and ditching the marketing overwhelm.

3 Reasons to Listen:

1. Learn the 6 key ingredients of a high-converting salon offer
2. Stop chasing bookings and start building a reliable marketing system
   
3. Discover the most common mistakes salon owners make—and how to avoid them

Download your FREE copy of our exclusive Fill Your Books Formula™  here

The post Why Your Salon Feels Stuck- And How to Fill Your Books Fast appeared first on Salon Owners Collective.

Is your team stuck earning $50K a year and burning out? Ever wondered if your team could earn more and your salon could scale to 7-figures… all at the same time?

In this powerful solo episode, Coach Joel shares the 3-step framework to help salon owners inspire and elevate their teams into $100K earners—without increasing hours or stress.

You’ll discover how to:

• Empower your salon manager to lead with confidence
• Improve performance without pushing your team too hard
• Build a $100K Club that makes your team want to level up

If you’ve got big goals and a team that’s not quite there yet—this episode will show you the path forward.

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post $100K Stylists: Unlock Your Team’s Earning Potential appeared first on Salon Owners Collective.

In this episode, Larissa Macleman dives into the real talk: balancing the demands of being a Salon CEO and raising a family.

She shares 9 powerful life hacks for thriving in both roles-  without the guilt, chaos, or burnout.
Get ready to master boundaries, reset your energy, and work smarter- not harder.

✨ Topics we cover:

• The $25/hour vs $100/hour mindset shift
• How to automate, delegate, and delete tasks
• Why good enough is good enough for growth
• How a simple reset ritual can save your sanity

🎧 Tune in now and discover the small shifts that lead to big freedom and success.

Book a FREE strategy call to get clarity and map out your 6-week plan to scale to a million-dollar salon and build a self-sufficient team. Let’s see if Salon Mastery is your next step!

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post CEO by Day, Mum by Night: 9 Powerful Life Hacks to Manage Both appeared first on Salon Owners Collective.

Are you stuck in chaos while others seem to be soaring?

You’re not alone. In this powerful episode, Larissa and Joel dive into what’s really going on behind the scenes of salon overwhelm—and how to rise above it using the powerful CALM method.

Discover why your decisions feel riskier than ever, why your team might be wobbling, and most importantly, how to take back control and thrive in today’s unpredictable landscape.

Inside this episode:

• What VUCA means (and why you’re living it)
• The mindset shift that transforms confusion into clarity
• How Salon CEOs build calm in the middle of the storm

It’s time to take action—not anxiety.

Book a FREE strategy call to get clarity and map out your 6-week plan to scale to a million-dollar salon and build a self-sufficient team. Let’s see if Salon Mastery is your next step!

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post The Storm Is Here: Why Salons Are Struggling & What to Do About It appeared first on Salon Owners Collective.

“I Love Hair… But I Think I’m Done” – The Hidden Truth About Stepping Away From the Chair

In this episode, Larissa dives deep into the emotional and strategic journey of letting go of the chair and becoming the CEO your business needs. If you’re a salon owner stuck in the weeds, feeling stretched, or unsure how to let go without losing the love—you need to hear this.

Discover:

• The 4 signs you’re ready to stop taking clients
• How to replace yourself (without the guilt)
• Why stepping back is the most powerful move you can make

✨ Ready to step out of the chair and into leadership? Book your FREE Salon Strategy Call now:

Click here to book

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to our Salon Mastery Program!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post “I Love Doing Hair… But I’m Done”– 4 Signs to Step Away From the Chair appeared first on Salon Owners Collective.

You’re showing up, doing your best… but your team? Something just feels off.

In this episode, Salon Owners Collective Coach Joel Bouzaid dives deep into the invisible force that shapes your salon’s success—your team culture. If your once high-performing team feels disconnected, unmotivated, or a little “meh”, this is for you.

🔎 You’ll uncover:

• The REAL reason your team vibe feels fractured (hint: it’s not just them)

• How to lead your team without draining yourself

• The difference between confused and clean communication

• Our powerful 1:1 method to boost performance

• How to reconnect your team with your vision and purpose

✨ Culture doesn’t fix itself. You do.

🔗 Book a free Salon Strategy Call with Larissa

Let’s create a simple plan to rebuild your dream team and grow toward $1Million in revenue—without the burnout.

💥 3 Reasons Salon Owners Should Listen to This Episode:

1. You’ll finally understand why your team feels disconnected—and what to do about it.

2. Learn how to lead with clarity, not chaos—even when you’re exhausted.

3. Get actionable tools to rebuild team motivation and performance fast.

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Why Your Team Feels “Off” (And What To Do About It) appeared first on Salon Owners Collective.

Success Isn’t a Secret—It’s Rented Daily

In this week’s episode, I sit down with award-winning stylist and salon CEO Sam James, who gives us the full backstage pass to her winning moment—and the 13 years it took to get there.

Sam opens up about the real behind-the-scenes of success: the failed attempts, the evolving team, the culture she built, and the leadership mindset that changed everything.

If you’re a salon owner chasing next-level growth, this conversation is your reminder that success doesn’t come from luck—it comes from relentless clarity, grit, and heart.

👑 What we cover:

• Building award-winning collections (without losing your mind)
• How to lead a loyal, culture-first team
• Why you must stop scrolling and start doing
• How motherhood shifted Sam’s leadership style
• Setting realistic goals that actually get results

Make sure to go follow Sam James on instagram and let her know we sent you!✨ @samij_hair ✨💛

👉 Ready to step out of daily operations and into your role as CEO?

Book a FREE Strategy Call with Larissa to map out your path to $1Million Salon success and see if Salon Mastery is the right fit.

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Success Isn’t a Secret—It’s Rented Daily appeared first on Salon Owners Collective.

Thinking about buying a salon or scaling your existing one?
Before you dive in, I need to share the 5 most common — and costly — mistakes I see investors and salon owners make.

In this episode, you’ll learn:

✔ Why oversimplifying the business could kill your growth
✔ How to build a team that stays, thrives, and grows with you
✔ The secret to engineering profit (even if you’re already at $1Million)
✔ Why going hands-off too soon is a recipe for disaster
✔ How smart salon CEOs make data-driven decisions, not guesses

Whether you’re an investor stepping into the salon industry or a stylist-turned-owner ready to lead with confidence, this episode is packed with lessons to help you scale strategically- not chaotically.

✨ Book your free Salon Strategy Call with me to create your roadmap to $1Million and see if Salon Mastery is the right fit for you. www.salonownerscollective.com

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Program now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a business program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Top 5 Expensive Mistakes Salon Investors Make — and How to Avoid Them appeared first on Salon Owners Collective.

You finally hire a manager, hoping they’ll take daily tasks off your plate… but before long, you’re still the one solving problems, running team meetings, and making all the decisions. Sound familiar?

You’re not alone — and here’s the truth: most salon owners accidentally sabotage their managers by holding on too tight, micromanaging, and never truly letting go.

In this episode, we uncover why so many salon owners fall into this trap — and how to stop.

You’ll learn:

• The #1 reason you keep getting pulled back into daily operations
• How to define clear roles and responsibilities between you and your manager
• The key to delegating with confidence, without “dump and run”
• Why letting go isn’t just scary — it’s essential for scaling
• How to shift from problem-solver to powerful Salon CEO

We’ll also show you why stepping into CEO leadership isn’t just about you — it’s about empowering your team to step up with you, and building a business that can grow beyond you.

If you’re tired of doing your manager’s job and feel stuck in the weeds, this episode will give you the clarity and courage you need to finally cross that bridge into freedom and profit.

You don’t have to stay stuck.

 Here’s why you should listen to this episode:

1. Understand why your manager isn’t stepping up (and how you might be the reason!). 
2. Learn how to delegate with clarity so your manager can lead — not rely on you. 
3. Get inspired to finally step into your CEO role and create a salon that runs without you.

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Are You Sabotaging Your Manager? appeared first on Salon Owners Collective.

Running a salon should be rewarding—but if you’re stuck in team drama, constant conflict, and losing great staff, it can feel like a never-ending battle.

Are you spending more time managing personalities than actually growing your business?

Do you feel like no matter how much you communicate, your team still doesn’t ‘get it’?

Are you constantly stuck in the middle of salon gossip, complaints, or misunderstandings?

If any of this sounds familiar, you’re not alone. Many salon owners believe their team is the problem—but the real issue is how you’re leading them.

In this episode, leadership expert Joel Bouzaid breaks down the silent killer that’s keeping your business stuck: poor communication. He’ll reveal how top salon CEOs transform staff conflict into trust, efficiency, and loyalty—without micromanaging or burning out.

What You’ll Learn in This Episode:

1. The hidden communication mistakes that create drama & high staff turnover

2. How to stop reacting to problems and start leading with confidence

3. The secret to reading between the lines (so you actually understand what your team is saying)

4. How to build trust & loyalty—so your team works with you, not against you

If you’re tired of feeling like the middleman in your own business, constantly fixing problems instead of growing your salon, this episode is for you.

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post How Poor Communication is Costing You Profit & Peace appeared first on Salon Owners Collective.

Let’s be honest—salon burnout is real, and it’s something no one talks about enough. If you’ve ever thought, I just want to sell my salon and walk away, you’re not alone. But here’s the truth: burnout doesn’t happen just because you’re working hard. It happens when you’re working hard without direction—stuck in a cycle of firefighting, decision fatigue, and never-ending to-do lists.

But what if you could change that? What if your salon ran smoothly without relying on you 24/7?

In this episode, I’m sharing how to stop the burnout spiral and start leading with clarity, ease, and confidence. You’ll learn:

    ✔️ The 3 biggest burnout traps salon owners fall into—and how to escape them
    ✔️ The 80/20 rule for salon success (and why the most profitable salons are actually boring)
    ✔️ How to ditch reactive mode and step into leadership with a clear game plan
    ✔️ The power of systemizing and delegating so you can stop doing everything yourself
    ✔️ Why carving out 20% of your time for creativity and innovation will reignite your passion

You don’t have to run yourself into the ground to build a thriving, profitable salon. You can have both success and sanity—it just takes the right strategy.

 Here’s why you should listen to this episode:

1. Discover why burnout happens and how to avoid it (for good!)
2.  Learn how to create a repeatable, profitable salon model that works for you
3. Get practical steps to ditch overwhelm, reclaim your time, and finally enjoy your business again

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post How to Build a Salon That Thrives Without You appeared first on Salon Owners Collective.

Losing a team member is tough. But losing 80% of your team at once? That’s every salon owner’s worst nightmare.

It’s overwhelming. It throws your business into chaos. And honestly? It makes you question if you even want to keep going.That’s exactly what happened to Bronwyn. She went from leading a thriving team to running her salon with just one other person. But instead of giving up, she rebuilt from the ground up—this time, with the systems, mindset, and leadership skills needed to create a strong, resilient, and high-performing team.If you’ve ever struggled with staff retention, team culture, or hiring the right people, this episode is for you.In this episode, we dive into:

✔️ The 3 essential pillars of building a salon team that thrives

✔️ Why losing team members isn’t always a bad thing—and how to use it as a reset

✔️ The leadership mindset shift that will transform the way you run your salon

     ✔️ How to create a salon culture that attracts, develops, and keeps top talentYou don’t have to stay stuck in survival mode or keep struggling with hiring and retention. Tune in now and learn how to lead your team with confidence and ease.Here is why you should listen to the full episode:

3. Learn how to rebuild after major staff losses—without losing momentum.
7. Discover the 3 key leadership shifts that will strengthen your team and culture.
11. Find out how to create a salon your team wants to stay in—so you’re not constantly hiring and training.

Resources 

RESOURCE: Take the Health Check!

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post How to Rebuild & Lead a High-Performing Salon Team (After Losing It All) appeared first on Salon Owners Collective.

If you’ve ever felt frustrated that your team just doesn’t “get it,” you’re not alone. You give instructions, you explain things once, and yet—mistakes happen, tasks are forgotten, and you find yourself constantly fixing things that should’ve been done right the first time.

It’s exhausting. It slows down your business. And honestly? It makes you feel like you’re carrying the whole damn thing on your own shoulders.

The truth is, assumptions are killing your leadership. You assume your team knows what to do, that they remember what you taught them months ago, and that common sense is, well, common. But it’s not. And that’s where the breakdown happens.

In this episode, I’m sharing a leadership lesson I learned the hard way—while painting my kitchen. Because just like in your salon, a little bit of extra communication and planning up front can save you a whole lot of frustration later on.

You don’t have to keep repeating yourself, micromanaging, or feeling like the only one who can do things right. Tune in and find out how to lead your team with clarity, confidence, and ease.

Here is Why Your Team Isn’t Meeting Your Expectations

Here is why you should listen to the full episode:

1. Learn why your team isn’t performing the way you want—and what’s really missing.
2. Discover the key mistake you’re making that’s creating more work for everyone (including yourself).
3. Find out the simple leadership shift that will set your team up for success and make your business run smoother.

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Why Your Team Isn’t Meeting Your Expectations appeared first on Salon Owners Collective.

Have you ever felt like selling your salon just to escape the stress? If so, you’re not alone. Running a salon can feel like an endless cycle of firefighting, decision fatigue, and exhaustion.

I remember when I was deep in the trenches, constantly putting out fires-last-minute cancellations, team dramas, stock issues-you name it, I dealt with it. It was exhausting. And at the end of the day, I was too drained to focus on actually growing my business.

The truth is, burnout happens when you’re working hard without direction. But there is a way to break free. In this blog, we’ll dive into why burnout happens, common mistakes Salon Owners make, and, most importantly, how to build a salon that fuels you instead of draining you.

The Salon Owner Burnout Cycle (And How to Break It)

Running a salon without systems is like running on a treadmill that never stops. You’re working hard, but you’re not moving forward. Here’s what that burnout cycle looks like:

• The ‘Too Many Cans Open’ Syndrome – Trying to fix everything at once, leading to overwhelm and exhaustion.
• The Growth Spiral Without Structure – More clients, more team members, more money-yet somehow, more stress.
• Lack of Forward Momentum – Hard work should lead somewhere, but if you’re always putting out fires, you’re just stuck in survival mode.

The 80/20 Rule: The Key to Salon Success

The most successful salons aren’t the ones that work the hardest. They’re the ones that follow this simple rule:

• Fully booked days with consistent revenue
• Simple, repeatable systems for stock, marketing, and team management
• A well-oiled recruitment and career pathway

• Innovating services and brand strategy
• Experimenting with new marketing trends
• Attending business growth programs (Salon Mastery, anyone?)

3 Steps to Keep Your Salon Moving Forward

Step 1: Have a Clear, Structured Game Plan Stop throwing spaghetti at the wall! A structured 60-day action plan will give your salon momentum and stability.

Step 2: Systemise and Delegate Salon Owners shouldn’t do everything themselves. The most successful ones build simple, repeatable systems and train their team to take ownership.

Step 3: Keep 20% of Your Time for Growth & Inspiration The daily grind shouldn’t take over your entire schedule. Set aside time for vision, strategy, and innovation-your salon’s future depends on it.

Burnout isn’t inevitable-it’s a sign that your business needs structure and balance. The right systems, delegation strategies, and creative space will help you build a salon that fuels you instead of draining you.

💡 Need help putting this into action? Let’s chat. I work with Salon Owners every day to help them implement the right strategies to grow their business-without burnout. Click here to chat book a Strategy Call!

Just a quick recap:

• Implement structured 60-day action plans to maintain focus and growth.
• Develop simple, repeatable systems and train the team to take ownership.
• Set aside 20% of your time for creative growth and innovation.

The post Ditch Burnout & Build a Business That Runs Itself appeared first on Salon Owners Collective.

Ever feel like your brain is running at 100 miles per hour, bouncing between a thousand ideas, struggling to stay focused, and constantly battling distractions? You’re not alone.

Jo Thomas, salon owner and Salon Mastery Success Coach, recently discovered she has ADHD—and it changed everything. From feeling overwhelmed and scattered to learning how to harness ADHD as her superpower, Jo shares the highs, the struggles, and the powerful lessons she’s learned along the way.

Here’s why you need to listen to this episode:

• Discover the hidden signs of ADHD that many salon owners might unknowingly have.
• Learn how ADHD impacts leadership, decision-making, and team management.
• Find out how Jo turned what she once saw as a weakness into one of her biggest strengths.

If you’ve ever struggled with focus, consistency, or structure in your salon business, this episode is a must-listen. Jo’s story might just be the perspective shift you need to take control, work with your brain (not against it), and turn your challenges into strengths.

Here is… Discovering You Have ADHD as a Salon Owner

Resources 

RESOURCE: Take the Health Check! 

SALON MASTERY: Join Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Jo by joining The Salon Mastery Program, click here to join

The post Discovering You Have ADHD as a Salon Owner appeared first on Salon Owners Collective.

You need to get on the train, jump on the fast track, and start making some Queen moves in your business!

If you keep doing the same shit you did in 2024, you’ll be left behind in 2025. The gap between salons that are just surviving and those that are THRIVING is about to get a whole lot bigger.

Right now, you’re stuck, spinning your wheels, buried in the day-to-day chaos of running a salon. You’re overworked, underpaid, and wondering why your team isn’t stepping up. You’re exhausted from putting out fires, and let’s be real—your business is running you, not the other way around.

Something has to change…

There are 11 Queen moves that the most successful salon owners are making this year. If you want to build momentum, create a high-performing team, and finally take control of your business, you need to know what they are.

Salon Mastery Boardroom Coach, Joel, and I are breaking it all down!

Here is 11 Queen Moves You Need to Make in 2025

Here is why you should listen to the full episode:

1. Discover what’s keeping you stuck and how to break free.
2. Learn the critical shifts successful salon owners are making right now.
3. Find out the first step to reclaiming your time, your team, and your profit.

Resources 

EVENT: Fast-Track to Your Million-Dollar Salon… Unlock the Ultimate Proven Roadmap to Achieve Your Goals Faster in 2025… SECURE YOUR SPOT

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post 11 Queen Moves You Need to Make in 2025 appeared first on Salon Owners Collective.

You are in a unique position.

As a stylist or therapist, you build deep, trusted relationships with your clients. You see them at their most vulnerable, hear their personal stories, and sometimes, notice things that others don’t.

But what if you suspect something is wrong? What if a client—or even a team member—is silently struggling with something far more serious than just a bad day?

Domestic abuse is more common than you think, and during this episode, we’re diving into the crucial role salon owners and professionals can play in being a safe space for those who need it most.

Our guest, Liz McKeon, shares how she became the UK and Irish ambassador for Shearhaven—a program designed to train salon professionals on recognizing the signs of domestic abuse. More importantly, she reveals why this matters now more than ever.

This conversation isn’t easy, but it’s necessary. If you want to be more than just a salon owner and truly make a difference in people’s lives, this episode is a must-listen.

This is How Salons Can Help Combat Domestic Abuse

Here is why you should listen to the full episode:

1. Learn why salons are a powerful safe haven for those experiencing domestic abuse.
2. Discover the hidden signs that someone might be in danger—even if they’re not saying a word.
3. Understand the simple but critical steps you can take to offer support without overstepping your role.

Resources 

EVENT: Fast-Track to Your Million-Dollar Salon… Unlock the Ultimate Proven Roadmap to Achieve Your Goals Faster in 2025… SECURE YOUR SPOT

RESOURCE: Take the Health Check! 

SALON MASTERY: Apply Now to Salon Mastery Coaching now!

Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Liz

Shear Haven Website

Shear Haven Training

30 Days to Beauty Business Success BOOK

Instagram 

The post How Salons Can Help Combat Domestic Abuse appeared first on Salon Owners Collective.

$1 Million Salons aren’t always profitable… 

Seems crazy, right? But when you don’t know your numbers (or aren’t doing them correctly), whilst you may be making $1 Million in revenue… you might actually be running your business into the red! 

There are 3 reasons why your Salon isn’t profitable at $1 Million…

I’m breaking down the steps you need to take to turn your Salon around and help you break through your Salon’s growth ceiling so you can start prioritising profit!

Your business can be successful and grow in 2025 IF you learn how to become profitable.

This is: 3 Reasons Why You’re Not Profitable at $1 Million

Here is why you should listen to the full episode:

1. Learn why profit is a choice
2. Understand why you’re not profitable
3. Know how turn your Salon around 

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post 3 Reasons Why You’re Not Profitable at $1 Million appeared first on Salon Owners Collective.

The post Fast Track Your Salon Success appeared first on Salon Owners Collective.

“Everything will work out!”

Have you ever thought about starting your own product line? Something that you have created from scratch that is perfect for you and your clients… Sounds like a good idea, right? But it feels a little daunting too! 

Which is why I’m sure excited to be chatting with Ashleigh, founder of The Facialist. Ashleigh is a successful Salon Owner who decided to transform her Salon during the pandemic… 

Ashleigh created her own product line that seamlessly integrated with The Facialist.

We’re breaking down Ashleigh’s journey, the challenges of product development, inventory management and how to maintain a strong vision!

This is Should You Create Your Own Product Line? 

Here is why you should listen to the full episode:

1. Learn the steps to creating your product line
2. Understand the challenges of product developement
3. Know Ashleigh’s top tip to maintaining a strong vision

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer!

Connect with Ashleigh

Instagram

Connect with The Facialist

Instagram 

Facebook

Website

The post Should You Create Your Own Product Line? appeared first on Salon Owners Collective.

You need to get on the train, jump on the fast track and start making some Queen moves in your business. 

If you keep doing the same shit that you did in 2024, you will be left behind in 2025. The gap between Salon’s who are just surviving and those who are THRIVING is about to get a whole lot bigger.

Which is where AI comes in… 

AI is about to change our industry and you need to start incorporating it into your business. When you use AI, it will actually help you lead your business better. AI is your own personal assistant, helping you to improve customer service, streamline your business operations and help you get shit done!

The world of AI is so much bigger than ChatGPT and you need to get on board if you want to grow your Salon in 2025.

Salon Mastery Boardroom Coach, Joel and I are sharing why you need AI in your Salon! 

Here is Are You Ready for the Rise of AI in Salons?

Here is why you should listen to the full episode:

1. Learn WHY you need AI
2. Understand how AI can help you in your Salon
3. Know how implement AI

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Are You Ready for the Rise of AI in Salons? appeared first on Salon Owners Collective.

What actually happened in 2024?

We started to see changes in consumer behaviour… rebookings, deposits, buying retail and then also changes with our team and technology. But what do these changes actually mean for your Salon and for our industry? 

And how do these changes affect how you do business in 2025?

On this episode of the Salon Owners Collective Podcast, Shortcuts co-Founder, Jo and I are breaking down the key figures from the Shortcuts Industry report…

Some of the results may surprise you! 

Here is Is the Hair and Beauty Industry Going Downhill?  

Here is why you should listen to the full episode:

1. Learn what happened in 2024
2. Understand what these industry stats mean
3. Know how to get a head in 2025

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Shortcuts 

2024 Industry Report: https://go.shortcuts.com.au/2024-industry-report 

Shortcuts Website: https://www.shortcuts.com.au/ 

Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ 

Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware 

Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au

The post Is the Hair and Beauty Industry Going Downhill? appeared first on Salon Owners Collective.

It’s time to get on the Fast-Track…

2025 is bringing a big change to our industry! If you don’t get on board and adopt new technology, have a clear vision and act with precision then you will be left behind. The gap between Salon’s that are struggling and Salon’s that are thriving on the Fast-Track will get bigger.

It’s up to you to decide if you want your Salon to thrive or not!

I know what you’re thinking, “Larissa, life is already fast enough… I don’t think I can go faster!”. But faster does not mean more stress… it’s actually the opposite…

I’m sharing the 3 steps you need to take for your Salon to grow and thrive in 2025 on the Fast-Track. 

This is: 2025 Will Make or Break Your Salon…

Here is why you should listen to the full episode:

1. Learn what the Fast-Track is
2. Understand why the Fast-Track is less stressful than you think
3. Know how to thrive in 2025

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now for The Salon Mastery Program now.

Resources 

The Ultimate Salon Health Check: Will Your Business Thrive in 2025

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post 2025 Will Make or Break Your Salon appeared first on Salon Owners Collective.

I know how you feel, you’ve been grinding non-stop all year… even more so in December! 

But now, you’re exhausted and there’s still 285762 things left for you to do before the New Year! You need to deep clean the Salon, order stock, think of a killer offer to get clients booked into January, plan your goals for 2025 AND then you still need to wear all the hats at home of a mother, wife, sister and friend! 

But if you try to cram everything into the next two weeks, you’ll be starting the New Year off on the wrong foot… 

You need to learn the transformative power of a short break!

In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, is sharing how you can avoid burnout by stepping back and disconnecting so you can kick off the New Year with a BANG!

Here is Why You Need to Take Time Off Right Now!

Here is why you should listen to the full episode:

1. Learn why you feel stuck in your Salon
2. Understand the difference between a $1Million Salon and a $500K Salon
3. Know how to level up 

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Why You Need to Take Time Off Right Now! appeared first on Salon Owners Collective.

What do you want your Salon to look like when you’re ready to sell? 

Selling your Salon is an emotional back and forth process… should I sell? Should I stay? How much is my Salon worth? What would I even do next? Omg this is all too hard and stressful,l I’m just going to keep doing what I’m doing!

It’s a process that many Salon Owners start many times! I seriously thought about selling my Salon 5 times before I actually did. But, each time, I wasn’t really ready and it wasn’t actually the right time for me to sell… until it was!

I am very excited to be sharing with you this chat that I had with a very good friend of mine, Janine, who a couple of months ago sold her Salon! 

Janine is here on the Salon Owners Collective Podcast telling you everything she learnt about the process, the emotional challenges, practical steps and what she is doing now…

This is When is The Perfect Time to Sell My Salon?

Here is why you should listen to the full episode:

1. Learn when is the right time to sell
2. Understand how to get ready to sell your Salon
3. Know what steps you need to take

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer!

Connect with Janine

Instagram 

Connect with the Salon Auntie

Instagram

Facebook

Colour Bar Website

Salon Broker

Amy Gardiner | Salon Broker

The post When is The Perfect Time to Sell My Salon? appeared first on Salon Owners Collective.

Anyone else working 40+ hours a week in December so by the time Christmas Day comes around… you have to sneak off for a cheeky nap? 

But, imagine if you didn’t have to do that! It’s Christmas Day and you’re feeling alive (rather than totally exhausted) and you can actually enjoy spending time with your friends and family without your eyes getting heavy at 1pm! 

Even better… you can actually use the time between Christmas and New Year to plan your Salons growth for 2025! Because when you exhaust yourself in December, by the time you open your doors in January… you haven’t even thought about your goals for the New Year.

Which is where The 4-2-4 Business Blueprint™ comes in handy! When you set yourself up for 4 weeks of success in December, you can take 2 weeks of to relax and plan the next year so you kick off the first 4 weeks of 2025 with a BANG! 

Salon Mastery Boardroom Coach, Joel and I are sharing the 3 Ways to Successfully Navigate the Christmas Cray-Cray

Here is why you should listen to the full episode:

1. Learn The 4-2-4 Business Blueprint™ 
2. Understand why it’s important to have whitespace
3. Know how you can give yourself a 2 week break!

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post 3 Ways to Successfully Navigate the Christmas Cray-Cray appeared first on Salon Owners Collective.

“I’m addicted to the chaos of being a stylist”

Have you ever felt like that before? Where you thrive off the chaos in a Salon… especially around Christmas! You know, the back to back clients, squeezy appointments, the excitement when you smash your targets and just the overall buzz that happens in December.

For many stylists, this addiction to chaos extends far beyond just December… 

Which, in time, can be EXHAUSTING and lead to burnout. When you’re living in a state of chaos, you mentally and physically feel totally drained. 

But when you have the tools to manage stress (and avoid the chaos) and set boundaries with your team, clients and family… especially around Christmas, exhaustion and burnout become a distant memory! 

If you want to thrive this Christmas and actually have the energy to spend time with your family, you need to implement these tactics…

Which is why I am super excited to be sharing this chat I had with Hayley, The Resilient Hairdresser. Hayley knows all about struggling with and then overcoming burnout!  

This is How to Avoid Burnout This Christmas

Here is why you should listen to the full episode:

1. Learn the difference between stress and burnout
2. Understand why we feel burntout… especially at Christmas
3. Know the tools to help you manage burnout

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post How to Avoid Burnout This Christmas appeared first on Salon Owners Collective.

If you’re bringing in $1M or more in revenue yearly but still aren’t profitable, that’s a massive problem! To your team, you look like you’re smashing it… they’re bringing in clients, rebooking, selling products…

But then when it comes to looking at your numbers, you’re in (or very close to) the red!

Because when you’re not making enough profit, you must run a VERY tight ship. One too many sicknesses or cancellations could easily tip you into the red and cause you to operate at a loss! This is not only super stressful but also not how Salon CEOs should run their business.

When you’re making $1 Million in revenue but not making enough profit, you’re actually stopping yourself from paying YOU what you want and deserve.

You Don’t Know Your Numbers

Remember the Titanic… it’s fair to say, back in the day access to reliable steering and mapping technology was maybe more of an excuse than it is today…  So being a captain of a ship and not having a map, and a compass is really getting rather close to negligence.. wouldn’t you say?

Without a clear understanding of how money flows through your business, it’s all too easy to end up with a cash-flow crunch, like wondering each payday, if you’ll have enough…  or being underfunded for growth.

Many Salon owners overlook installing a thorough financial plan and avoid their numbers altogether because they feel intimidated or think, “I’m just not a math person.”

But growing without this financial insight is truly driving blind.

If you’ve been WINGING it and managed to get this far without understanding your numbers, imagine what’s possible when you do!

At $1M in revenue, a solid profit plan should be generating real profits because money doesn’t just fall into your lap. It needs to be intentionally prioritised.  Money needs a plan otherwise it will just call into the cracks and crevices.. and you’ll be left standing wondering where it all went on pay day.

Understanding your numbers needs to become your new focus.

Money Mindset

I hear too many comments like:

• “I only take what I need when I need it”
• “Money is not important to me”
• “I need to pay my team more before I get paid more… They work hard!”
• Or you might not believe you need, want, or even deserve to prioritize profit… leading you to spend impulsively or overpay a team that may not actually be delivering!

When you don’t know your numbers, you not only risk over (or under) paying yourself and your team, but you also don’t know when it’s appropriate to give your team a pay rise!

I recently had an Owner who had the wrong numbers in their CEO Dash, neglected to pay attention after delegating the task but it gave her a false sense of reality. Turns out, after we corrected the numbers, she had super high wage costs… 62%!

Her team were smashing their targets and winning, but when we dug deeper we learnt that it was actually her wage that threw everything out of wack! Whilst getting paid a really high wage, she was worried that her business wasn’t profitable and was looking at ways to cut costs.

So, if you feel entitled to every dollar or believe you deserve a big payout without understanding the business profit vs what it can afford to pay its owner… You may find yourself in hot water!

Your mindset around money, whether it be you do or don’t deserve more money, is just as important as understanding the actual numbers. If you notice that your mindset around money is a roadblock to comfortably being profitable and you don’t have confidence around that, then some inner work is essential.

One way to know is if you have a physical reaction to managing or dealing with money. If money feels stressful it’s a good indication that you have some money mindset work to do

I’ve been there myself. Growing up, my single mother was on a teacher’s salary and my dad worked relentless hours in his own business. I was taught that money doesn’t grow on trees and one must work hard and long hours to make ends meet… It didn’t serve me well in the early days.

Over time, I’ve earned money, lost it, spent it, and learned to make it again… without spending it all. I learned to save, invest, and ultimately grow. So I know it’s a journey but one that must be taken!

Your Team Costs Are Too High!

If you’re not seeing profit at $1M+, your team wage costs might be part of the issue. Margins can quickly get out of control if salaries are high without the appropriate ‘on the floor’ performance.

There are 3 reasons your WAGES bill might be out of control:

• Your team are not performing, they’re apathetic and not booked even after being there 6 months!
• Your wage pay structure & performance pay aren’t optimised for BOTH parties to win
  • You need to feel confident that when your team is earning commission your business is in profit..
• Your pricing is out of wack and performance pay isn’t optimised for BOTH parties to win
  • You might be robbing Jenny to pay Jemima!
  • Maybe your balayage services aren’t profitable and they are robbing the profit from your haircuts?
  • So no matter  how busy your team are, you just can’t make more CASH… as your pricing or your team performance is negatively geared

A good business and financial model has a structure:

• Ideally, team costs should be no more than 45%… like between 35-45%.
• Without a solid financial model and a high-performing team, 2025 and beyond could bring new financial challenges.

When I realized this in my own business, it took me years to develop a profitable model that worked… where I could be PROFITABLE while feeling great that my team were also in a position that if they wanted to (because not everyone wants to) they could earn lots!

It took me 5 years to upgrade my team, and their performance and I designed the $100k Career Pathway™ fondly known as The DIGAPR method – which gives you the tools to:

• Pay your people properly and build them a $100K Career!
• Become a $100K Mentor and lead your people to perform whilst also being the leader they need you to be by installing the Talent Development Engine™
• Install the $100K Client Program which is a progression plan that aligns with the growth journey of your team.

It’s about developing a high-performing team that can serve high-value clients and ensure your business thrives!

Million Dollar Business Aren’t Always Profitable… but that doesn’t mean you can’t become profitable now!

Even with $1 Million in revenue, it doesn’t mean you have to know how to do everything, it’s ok to be in a place of learning and growing.

You just need to start!

Just a quick recap:

• Not all Salons are profitable
• There are 3 reasons why you are not profitable
• You need to start making a change now!

The post Million Dollar Business Aren’t Always Profitable! appeared first on Salon Owners Collective.

“Frick… I’m exhausted”

When you first open your Salon, you’re excited! Excited to be your own boss, have your own space, your own team… and make your own money! But the excitement wears off and 3 years down the track you feel completely exhausted. You begin to feel like a glorified stylist that also has the stress paying people. 

I felt like this too. And it was hard because you feel emotionally drained, you’re working 60 hours a week and you’re not growing!

But the difference between a $1 Million Salon and a $500K Salon is…. they have skill… 

The skills to know when to Step Up, Out and Off the Floor!

In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, is sharing how you can become unstuck in your Salon… 

Here is Stepping Up, Stepping Out and Stepping Off the Floor

Here is why you should listen to the full episode:

1. Learn why you feel stuck in your Salon
2. Understand the difference between a $1Million Salon and a $500K Salon
3. Know how to level up 

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The E Myth – Michael Gerber

The post Stepping Up, Stepping Out and Stepping Off the Floor appeared first on Salon Owners Collective.

December is often your busiest month… every single client you have ever served comes to your Salon right before Christmas!

Which is great, but it means January and February are very quiet!

And it can be quite stressful. You’re on a high, just had your best December and then you kick off the New Year very gappy and struggling to get clients booked in.

But what if there was something that you could do to boost your Salon’s cash flow by $20 – 30k in January and February? Something that is easy to implement, you could kick it off in December when you’re talking to your 5-star clients and it’s not going to feel like a massive project that you’re starting at the end of the year…

I’m talking about memberships!

This is something that I implemented into my Salon (I actually did it because we wanted to renovate!) and I loved it…

So it was fitting that I bring Shortcuts co-founder Jo, back on the Salon Owners Collective Podcast as she was the one that actually told me about this strategy all those years ago!

Here is The One Thing That Will Increase Your Cash Flow in January 

Here is why you should listen to the full episode:

1. Learn how to boost your cash flow in January
2. Understand how memberships work
3. Know the steps so you can get started now!

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible!

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

CLICK HERE for Shortcuts Guide to Salon Memberships!

Connect with Shortcuts 

Shortcuts Website: https://www.shortcuts.com.au/

Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/

Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware

Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au

The post The One Thing That Will Increase Your Cash Flow in January appeared first on Salon Owners Collective.

Only 6% of your followers will see your Instagram post! 

Crazy, right? We put so much time and effort into taking the perfect picture and writing the perfect caption… and then almost none of our followers get to see it! And what’s even crazier… it takes 6 months of emails or DMs before a client even books their first appointment with you.

Marketing seems like a lot of work to have to wait 6 months for one new client!

But what if there’s something you could do to make your social media marketing more effective? The best part, once you’ve set it up… it does all the work of ‘warming up’ followers to become clients so that you don’t have too!

I’m talking about automating EVERYTHING; comments, DMs, REPLIES to DMs! Automations change the way you do your marketing. I’ve loved and used automatons for years… in fact, you may have received an automated message from me before… 

If you want to grow your Salon and attract new clients, automations is the way to go!

I am very excited to be sharing with you this chat that I had with Georgia, a Marketing superstar and owner of SalonBot about all things automations.

This is the Turning Followers Into Lifelong Clients… 

Here is why you should listen to the full episode:

1. Learn what is an automation
2. Understand how to use automations to attract new clients
3. Know how to successfully implement automations into your marketing

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Shortcuts Salon Software

This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer!

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Georgia

Instagram 

Facebook

Website

Resources Mentioned

Georgia’s Quick Start Guide 

Sell Like Crazy

The post Turning Followers Into Lifelong Clients… appeared first on Salon Owners Collective.

The post How to Enjoy a Stress-Free Holiday as a Salon Owner appeared first on Salon Owners Collective.

I can’t go on holiday… what if someone is sick? Or a client complains? And what will my team do if a pipe bursts?! 

The thought of leaving your team can be super stressful and that’s before you’ve even booked any flights! But sometimes, a holiday away from your team is actually the best thing you can do for your business… 

You come back feeling refreshed, with new fresh ideas on how you’re going to elevate your Salon (I mean… it’s hard to completely shut off and not think about your business!). And your team has a new sense of confidence that they can keep everything running smoothly without you. 

But it takes some time to get to a place where you trust your team enough to leave them for a week (or maybe 6!) and that they feel prepared and ready to know what to do to manage daily operations.  

Salon Mastery Boardroom Coach, Joel and I are sharing the 5 steps to prepare your team for your holiday! 

Here is Salon Owners Need Holidays Too!

Here is why you should listen to the full episode:

1. Learn the MEDAL framework
2. Understand how to prepare your team for your holiday
3. Know how to give your team the tools to succeed

CLICK HERE and I’ll DM you the MEDAL Guide! 

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Salon Owners Need Holidays Too! appeared first on Salon Owners Collective.

She had $70K in her everyday account but still tried to barter! 

Everyone may be talking about the economic crisis, but not everyone is affected by the economic crisis. Your clients can afford to come to the Salon and pay full price for their service… and buy a product or two before they leave. 

And if they’re not, it’s because you’re not marketing your value!

Have you stopped buying fresh flowers for reception? Moved from shelves full with products to only a handful for clients to buy? Are you complaining with your client about how expensive everything is right now?

All of these changes (although they may seem small) are eating away at your value. Instead of communicating that you’re a Salon that people can come to relax and feel pampered… you’re telling people that you’re struggling too. 

For clients to prioritise and value you and your Salon, you need to move to a Marketing Mindset…

I am very excited to be sharing with you this chat that I had with Milly, a Salon Owner who’s marketing mindset took her $15K Salon to $60K, 6 months after she bought it!

This is the 3 Steps to a Marketing Mindset 

Here is why you should listen to the full episode:

1. Learn why value is important
2. Understand how to communicate your value to clients
3. Know how to adopt a Marketing Mindset

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Milly

Instagram 

Facebook

Resources Mentioned

Psychology of Selling

Paul Scanlon

The post 3 Steps to a Marketing Mindset appeared first on Salon Owners Collective.

Anyone else an overwhelmaholic? Like all you do is stress about work, creating a winning culture and how you’re going to pay the fricken bills!  

And yes it would be nice if you could relax, have three massages a week and learn how to chill out… but it’s not that simple. How can you figure out what’s overwhelming you when EVERYTHING seems overwhelming. 

So instead you let the overwhelm continue and you get this weird internal feeling that everything is irritating you! Then one day it randomly comes out, like when the car door won’t shut properly… so now you’re shitty at the car door. Or are you?

But if you don’t take that first step… your business will never move forward! You need to get your Salon back into momentum.

Salon Mastery Boardroom Coach, Joel and I are sharing the one thing that will change your life… and your business!

Here is The One Thing To Get Your Salon Back in Momentum 

Here is why you should listen to the full episode:

1. Learn the signs of overwhelm
2. Understand how overcome overwhelm
3. Know how to get your Salon back in Momentum

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post The One Thing To Get Your Salon Back in Momentum appeared first on Salon Owners Collective.

Do you stay awake at night thinking about cash? 

I know I have definitely had many sleepless nights thinking about how I’m going to be able to pay the team, how am I going to pay the bills… how am I going to pay MY bills at home? It can be a non-stop conversation that goes on in our heads!

But, I have the answer to solving all of your money problems… and it’s not redesigning another package or offering a discount… 

In fact, the answer is something that a lot of other industries do already… including the gym and Netflix! Memberships are the secret to moving your Salon forward, helping you to plan (and see) your Salon’s future growth.

Memberships will also help you rebook and retain 5-Star Clients™!

I’m excited to share this conversation I had with Jo from Aglow about why you need to introduce memberships to your Salon. 

Here is How She Increased Monthly Revenue by $75K

Here is why you should listen to the full episode:

1. Learn what Salon memberships are
2. Understand the benefit of memberships
3. Know how to implement memberships into your Salon

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

Connect with Jo

Website: https://www.getaglow.co/ 

Instagram: https://www.instagram.com/aglow.club/ 

Facebook: https://www.facebook.com/aglow.club 

Jo’s LinkedIn: https://nz.linkedin.com/in/jo-blundell-21461a13?trk=org-employees 

The post How She Increased Monthly Revenue by $75K appeared first on Salon Owners Collective.

The post The Secret to a Million Dollar Mindset appeared first on Salon Owners Collective.

I used to worry that people would judge me for being successful…

But over time, I learnt that it’s ok if people judge because money makes the world go around. I’m a big believer that profit is a choice. There are many decisions we make as a business owner that will ultimately impact whether or not we are profitable. And having a Million Dollar Mindset makes all the difference. 

And to grow your Salon… you NEED to have a Million Dollar Mindset.

In the Salon Mastery Program, I like to say DTFW or Do The Fricken Work. Which basically means if you want to be profitable, you need to actually do the work! No more ‘but Larissa, I’ve never been good at maths”… 

If you’re want to make a $1 Million (and pay yourself too #CEOLife) there are 5 lessons you need to learn. 

I’m sharing the 4 steps that will help you DTFW and become profitable in your Salon! It will be a game changer for not only your business, but your life. This is:  Million Dollar Mindset: 5 Lessons You Need to Know

Here is why you should listen to the full episode:

1. Learn why profit is a choice
2. Understand how to do the fricken work
3. Know how to pay yourself 

Salon Mastery

Achieve Salon Growth without being overwhelmed or overworking – it is possible! 

Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. 

Apply Now to Salon Mastery Coaching now.

Resources 

CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.

The post Million Dollar Mindset: 5 Lessons You Need to Know appeared first on Salon Owners Collective.