Why Assumption is The Killer of Great Consultations

You are a stylist. You’re an expert at your craft. When a client sits in front of you in the Salon chair, all it takes is a quick analysis of their hair and scan of their appearance, in order for you to figure out what will look best on them. 

It must be a good thing, right?! To be quick and efficient?!

…well in actual fact… it does more harm than good!

Did you know that 95% of stylists believe they do full and thorough consultation of every client, yet only 7% of salon guests feel they’ve had a full hair consultation at least once in their lives?

Clearly, the way we’re doing things now isn’t working. So it’s time to shake it up…

That’s why I’ve invited Richard Kavanagh to join me in this episode. Richard is a well-known freelance session stylist, and most recently, the founder of Piiq Digital.

Today, Richard is going to share his game-changing advice on how to give every client a 10 out of 10 journey, how to transform your Salon’s retail percentage, and why assumption is the killer of great consultations.

This is sure to change the way you think about your Salon’s Consultations once and for all…


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About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.

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