4 Steps to a Marketing Strategy That Works – Part 2/3
4 Steps to a Marketing Strategy That Works – Part 1/3
How to Make More Money From the Clients You Already Have
If you’re looking to make more money in your Salon, there are only 2 ways to do it. Either you attract more clients, or you make more money from the clients you already have.
And if you ask me, the first thing to do is to focus on the clients in front of you. Could they be spending more? I know they could.
It’s like this
Let’s say you owned a restaurant, you wouldn’t hand them the check before asking them if they’d like coffee or dessert, would you?
Now, I’m not saying that more clients don’t equal more money – but wouldn’t it be ideal if you could make more money without campaigning for new clients?
In this episode of The Salon Owners Collective Podcast, I reveal 6 ways to get your clients to spend more, and strategies you can implement that will increase your average client spend by 10, 20 or even 30%.
So that when you do attract new clients, you make more money from them, too.
The Selfish Salon Owner? Why Prioritizing Yourself is Essential to Success
Tired of feeling like you’re working so hard on your Salon business… with little to no reward?
You’re constantly hustling, but you never feel satisfied.
Maybe you spend every waking moment thinking about your Salon, and how to “make things better”. You’re always looking towards the next goalpost, but not actually enjoying the present moment. Who’s guilty?
Salon Stories: Surviving the Ups and Downs of Business Ownership
When you own a business, it often feels like nobody else understands what it’s like.
Our friends might wonder why we don’t just get a ‘normal’ job and avoid all the hard work and staff drama.
Dealing with inconsistent employees, staff dramas, client complaints, and misbehaving teams can make us question ourselves, right?
We might think it’s hard to find good people, and we can easily start blaming ourselves… what are we doing wrong?