Cash in on Christmas – How to Make More During The Silly Season

Did you know that people spend on average 30% more during the Christmas season? The psychology around Christmas spending is interesting, but the important thing to know is that people want to spend – they spend on their loved ones and they spend on themselves. 

So how do we make sure they spend in our Salons? How do we make sure we can have our piece of the pie – and eat it too? 

Today on the podcast I’m going to reveal 2 ways that you can cash in on Christmas – and maximise sales in your salon WITHOUT squeezing in any extra clients. 

Building a Brand Story – The Importance of Social Media

Do you ever feel overstimulated by content on the internet?

Like, there’s so much content – there’s just no way you can possibly take it all in.

It makes you think right, how is my content supposed to reach my audience in and amongst all this chaos?

With so many messages from different brands and corporations bidding for their attention – how do I make my message stand out?

On this episode of The Salon Owners Collective Podcast we are joined by the incredible Hayley Mears, an expert on building a brand story and the best person to help tell us, once and for all, what should we be posting on social media.

The Selfish Salon Owner? Why Prioritizing Yourself is Essential to Success

Tired of feeling like you’re working so hard on your Salon business… with little to no reward?

You’re constantly hustling, but you never feel satisfied.

Maybe you spend every waking moment thinking about your Salon, and how to “make things better”. You’re always looking towards the next goalpost, but not actually enjoying the present moment. Who’s guilty?

3 Simple Strategies to Make More in Your Salon

As a Salon Owner, there are many tasks & responsibilities that rely on you to ensure your Salon runs smoothly. 

Between hiring and managing your team, putting out fires and team dramas, paying bills, managing stock, knowing your clientele, sales & marketing…the list goes on and on. 

You are a master of juggling a million different hats on a good day! 

Salon Stories: Surviving the Ups and Downs of Business Ownership

When you own a business, it often feels like nobody else understands what it’s like.

Our friends might wonder why we don’t just get a ‘normal’ job and avoid all the hard work and staff drama. 

Dealing with inconsistent employees, staff dramas, client complaints, and misbehaving teams can make us question ourselves, right?

We might think it’s hard to find good people, and we can easily start blaming ourselves… what are we doing wrong?