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Why You Should be Hosting Salon Events

Have you ever hosted an event in your Salon?

In any career, continuing education in your chosen industry is vital to your growth.

That could be attending seminars, events, or even listening to Podcasts (woohoo!)

But what’s more important than only encouraging your Team to be engaged in the industry is encouraging them to be an active part of your Business.

A great way to do this is by hosting events.

In this episode, I’m chatting with Kate Reid. Kate’s Hair Journey has taken her to great heights- from Australia to the USA, where she works as the Global Colour Director for Kevin Murphy’s Colour Me range.

Kate is passionate about education within the Salon Industry, and today she’ll tell us all about why we should be, too.

There are so many opportunities now to connect with clients on Social Media, but it doesn’t mean that online and in the chair are the only real chances you have to talk with them.

Kate explains how putting on events can actually help you connect with your clients and your team in a way that is more personal for your clients, and also more involved for your Team.

Kate will talk you through the process of planning a successful event and tell you how to delegate more and more to your Team—and why this is so essential.


In this episode you’ll hear about:

  •         Why you should be hosting and attending Salon Events
  •         How to get your team more engaged in the Industry
  •         Ways that Events can provide you with Social Media Content
  •         Batching Content
  •         The process of hosting an event
  •         How to identify your Brand Culture


Recommended Links

CLICK HERE to check out Masters of Balayage

CLICK HERE to find out more about Seminars with Jaye Edwards

CLICK HERE for Kate Reid on Instagram

CLICK HERE to see Kate’s Youtube Channel

CLICK HERE if you want to check out Kate’s Facebook Page

CLICK HERE to join me on the Salon Owner’s Collective Facebook Group

About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.