The Female Entrepreneur’s Guide to Salon Marketing

You probably know the saying of throwing spaghetti at a wall and hoping it will stick. Well, are you guilty of doing the same with your marketing strategy?

In a crowded industry, failing to create a marketing strategy and a strong Salon brand could be the thing that is holding your business back from growing into a million-dollar Salon. 

 

You know you need to do it, but the actual doing part isn’t as easy as it looks, right? After all, you are busy enough putting out fires within your team, dealing with clients, your own family, and global pandemics, where do you have the time to create a marketing strategy?

This is something I hear all the time from Salon Owners, and did you know…

 

Throwing offers and promotions across your Social Media channels without considering whether it’ll resonate with your ideal client and what outcome you want to achieve will only create a marketing message that seems inconsistent and confused…it is not going to give you the results you want…so hold fire on “posting” that 20% “off” offer for now! 

What you need is this one secret strategy that will teach you how to grow your business by attracting the right clients to your Salon….

 

That’s why I want to introduce you to Taylor Rae. Taylor is a one-of-a-kind business coach living in Melbourne, who specialises in strategies ranging from client attraction to manifestation. Taylor works with women all over the world to implement marketing strategies that they need to propel their businesses forward and truly build the salon of their dreams.

I know Taylor’s advice about client attraction and marketing will be invaluable for your business. 

 

Let’s dive into the episode. 

Here are three reasons why you should listen to the full episode:

  1. Discover the top 3 marketing strategies for your attracting more salon clients 
  2. Learn the one thing you are missing when it comes to client attraction 
  3. Find out how to better engage and connect with your clients through your online marketing. 

Instagram Checklist 

CLICK HERE to get your own copy (I’ll send it to you in messenger) 

Let’s chat…

I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!

Resources:

CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group

CLICK HERE to check out Taylor’s Website

CLICK HERE to follow Taylor on Instagram 

CLICK HERE to check out Essentialism by Greg McKeown

About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.