Is Your Salon’s Marketing Too Vague?
A lot of Salon Owners are afraid to make their marketing too specific, or to ‘narrow down’ their ideal client too much… because they think it’s going to damage the size of their potential clientele.
But did you know, the opposite is actually true?!
“Niching Down” and really honing in on your Ideal Client through targeted Social Media & Online Marketing is the best way to attract more of the clients you love into your business!
Because when you try to attract ‘everyone’… you actually end up attracting no one!
In this episode, I’m chatting with Jessica Morrisson. Jessica is a Digital Branding Expert, and today we’re going to discuss how digital branding consistency can help you attract the “right” clients and repel the “wrong” clients.
The Guide- 6 Ways to Make More from the Clients you Already Have
Just click here to grab yourself a copy of the guide in Messenger!
Let’s chat…
I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Recommended Links
CLICK HERE to check out the Biz Chix Podcast
CLICK HERE to take Jessica’s Digital Brand Style Quiz
About the author, Larissa
Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.
I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.
I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.