How to Harness the Power of Instagram Marketing in your Salon

By Larissa Macleman | 22/07/2018

In today’s age of social media driven sales it’s easy to feel overwhelmed and drop the ball when it comes to consistency and tactics. Weather you know it or not, your social media can do a lot more than just ‘look pretty’. Using the power of Instagram for your salon you can provide a brand experience right in your clients hands.

On this episode of the Salon Owners Collective podcast, we’re joined by Mackayla Paul, an Instagram Marketing Specialist. As well as her business, Social Stylings, being named as one of the top 50 Instagram Marketing blogs in the world, she is the Marketing Manager for an Instagram scheduling and strategy app called Plann.

In this episode she shares:

Insights into what salon owners are not doing right when it comes to Instagram Marketing
How to strike gold when it comes to taking good quality content photos
The power of Instagram Stories & the best Highlight reels you need.
The Do’s & Don’ts of Instagram Influencers and Brand Ambassadors

About the author, Larissa

Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.

I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.

I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.