How to Become a #MarketingBoss

It’s time.

It’s time to stop and ask yourself, once and for all…

How effective are your Social Media marketing efforts… really? 

How much effort do you put into Social Media marketing… really?

Do you have a clear plan, a strategy… when it comes to Social Media marketing… really?

Luckily, in this episode of the podcast, I’m going to provide you with 5 foundational steps which you need to be nailing in order to say you’re a #marketingboss! 

There’s no quick-fix when it comes to marketing online. I see so many Salon Owners looking for a one-off solution… but in reality, this just means a one night stand! 

What you really need is something more long term… it’s more like a marriage, or learning to drive… you need to work on it over time to get it perfect!

So listen in to this podcast to hear how, and then come and chat with me if you’re ready to take your business to the next step.

 

In this episode, you’ll hear about:

  • [0:00]- My question to you
  • [5:10]- Marketing: it’s like dating
  • [11:00]- My 5 Step Strategy
  • [14:58]- Step #1: The Attraction Formula
  • [16:41]- Step #2: Creating & Planning your Content
  • [17:40]- Step #3: The Know-Like-Trust phase
  • [22:15]- Step #4 Get em’ in Your Chair
  • [24:30]- Step #5- Delight and Retain
  • [26:00]- The 4/90 rule
  • [27:30]- Turn Likes into Bookings

 

Recommended Links

CLICK HERE to check out our Podcast on Spotify

CLICK HERE to read more about this topic on the blog!

About the author, Larissa

With 20 years as a Successful & profitable Salon Owner, leading a team of 30 and developing industry-first technology.

I’ve dedicated my career to helping salon owners achieve Finiancial & personal success.

After selling my salon, I founded the Salon Owners Collective and created the Salon Mastery Program, empowering owners to grow $1M+ salons with Rockstar Teams and powerful profits.

When I’m not running a team of 11, developing growth programs I’m a mum of two, and renovating our family home