Creating Powerful Branding

By Larissa Macleman | 04/11/2018

I know a few of us are guilty of turning a blind eye to what our clients are wanting when we get too caught up in all things Business. It’s easy to slip in one area when we are focusing on trying to improve the next.

Today’s guest has done an amazing job of navigating the intersection between what your Clients want and how to deliver as a brand. Join me as I talk with Ashlee Laura, Business Mentor and Owner of Eden Spa about Creating Powerful Branding.

With a background in marketing and owning her own Spa for 7 years, Ashlee has incredible insights into how we can leverage branding to understand what our clients are really asking for.

As you listen to our conversation, you’ll learn:

Branding & Marketing 101
How to know & share your ‘why’
Creating connections
How consistency is key
What a touch point is and why it’s important
Focusing on your core message
Branding campaigns
Profiling clients

About the author, Larissa

Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.

I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.

I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.