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How to Be Different and Believe in Yourself

Being different can feel scary. People might doubt you, and you might even doubt yourself. But, it turns out, being different is one of the main keys to success in the Salon Industry.

In this episode, I’m chatting with Lauren Robertson, the founder and owner of Melbourne’s Vision Blonde Salon. Lauren shares her story about how she gained over 25,000 Instagram followers in 3 years. Lauren believes that the key to her success is the point of different her Salon has.

As a blonde concept Salon in Melbourne, Lauren had a lot of people questioning whether she would make it, with such a specialist market.

Lauren chats to us all about how she gained success through being different and how she utilised Instagram to achieve this.

She shares some valuable tips on how you too can grow your Instagram following, and how believing in your dream whole-heartedly, and really trusting your gut, can be the most powerful driving factors for success.


In this episode you’ll hear:

  •         Why it’s important to be different
  •         Instagram as a tool to market your business
  •         How to grow your social following
  •         Tips for a great Insta feed
  •         Reasons why consistency online is important
  •         Relevancy and how to achieve it


Recommended Links

CLICK HERE to check out MelbourneHairBlogger on Instagram

CLICK HERE for Vision Blonde’s Instagram

CLICK HERE for Vision Blonde on Facebook

CLICK HERE to see the Vision Blonde Website

About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.