4 Steps to a Marketing Strategy That Works – Part 1/3
Do you dread social media marketing? You don’t know what to post that will actually get traction – you feel like you’re posting all the time but no one is engaging with it – are they even seeing it?
You feel like there’s no time, no hope and frankly, no point. So you just wing it – and hope for the best.
But deep down you know that what you really need is a strategy, right? Well then, this is for you.
In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon – so that you can attract your dream client AND get them from your socials to the salon chair.
Starting with part 1: how to identify and attract not just any clients, but your dream client. Because if you’re marketing to everyone – you’re marketing to no one.
Here are three reasons why you should listen to the full episode:
- Find out how to identify and attract your ideal client
- Learn the exact demographics you need to know to communicate to them directly.
- Discover your hero service and how to use to get the edge over your competition.
Let’s chat…
I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:
CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that’s you).
About the author, Larissa
Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.
I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.
Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.