4 Steps to a Marketing Strategy That Works – Part 1/3
Do you dread social media marketing? You don’t know what to post that will actually get traction – you feel like you’re posting all the time but no one is engaging with it – are they even seeing it?
You feel like there’s no time, no hope and frankly, no point. So you just wing it – and hope for the best.
But deep down you know that what you really need is a strategy, right? Well then, this is for you.
In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon – so that you can attract your dream client AND get them from your socials to the salon chair.
Starting with part 1: how to identify and attract not just any clients, but your dream client. Because if you’re marketing to everyone – you’re marketing to no one.
Here are three reasons why you should listen to the full episode:
- Find out how to identify and attract your ideal client
- Learn the exact demographics you need to know to communicate to them directly.
- Discover your hero service and how to use to get the edge over your competition.
Let’s chat…
I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:
CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that’s you).
About the author, Larissa
With 20 years as a Successful & profitable Salon Owner, leading a team of 30 and developing industry-first technology.
I’ve dedicated my career to helping salon owners achieve Finiancial & personal success.
After selling my salon, I founded the Salon Owners Collective and created the Salon Mastery Program, empowering owners to grow $1M+ salons with Rockstar Teams and powerful profits.
When I’m not running a team of 11, developing growth programs I’m a mum of two, and renovating our family home