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The 3 Biggest Mistakes in Salon Social Media Marketing

There are 3 common mistakes that I see so many Salon and Spa Owners making, when it comes to marketing on social media. 

I get it. You know you need to be marketing and so you do what you think you’re meant to be doing…

But you’re not a trained marketer! So it can feel a bit tricky to know what you’re doing half the time… especially when you’re trying to fit it in with everything else on your plate.

That’s why I’m here in this episode to help you with these 3 tips… what I think of as the 3 foundational basics when it comes to your social media marketing

In this episode, you’ll hear about:

  • [0:00]- My 3 top tips
  • [1:46]- Tip #1: Who are you trying to attract?
  • [4:45]- Tip #2: Be an expert
  • [7:19]- Tip #3: “We” vs “you” language
  • [10:57]- Take the Quiz

Recommended Links

CLICK HERE to check out our Podcast on Spotify

CLICK HERE to read some more marketing tips on my latest blog post


Take the Quiz

CLICK HERE to take the Quiz and get your Strategic Marketing Planner


About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.