For salon owners with a team

Scale your salon
to $1 million

Real profit. Time back. A team that grows without you holding it together. No more winging it.

A salon owner smiling at her phone in her calm, busy salon

"The salon is running the best it ever has, while I'm putting in very minimal work."

Hannah Lane · Berry Lane Hair
2,458+
salon owners coached
10+ years
coaching salon owners
3x
Global Salon Business Award winner
NZHA
Awards sponsor and Business Awards judge
Larissa and Joel in the SalonCEO Podcast studio

The SalonCEO Podcast · New every week

The salon owner's
weekly reset

How to step up as a salon CEO, lead a team that delivers, and build a salon that's profitable and successful.
New every week with Larissa and Joel.

Latest episodes

Defying the Odds: Opening a Salon Via Zoom?!

By Larissa Macleman | 17 March 2021

Did you know: it is possible for a Salon business to excel in the current climate?!

I get it, this may sound crazy to some. Covid-19 has affected so many businesses in this industry in so many ways, most of which have been negative.

But when I tell you that I know someone who has defied all odds with her story, I’m not exaggerating!

Meet Haylee Benton. Haylee is a 3x Salon Owner and ‘serial entrepreneur’ who has a mass of achievements under her belt…

But what we are going to focus on today, is opening her new Salon in Palmerston North, New Zealand- while Haylee was all the way over in the UK! That’s right, she opened a Salon via zoom. 

Haylee will share her expert advice on how to start and run a successful salon business, including forming an excellent team culture, a plan for growth, and how to ensure things run perfectly when you aren’t actually ‘there’ in-salon.

Continue Reading

Engaging Clients During a Global Pandemic

By Larissa Macleman | 10 March 2021

I think the most accurate word to describe the past year in our industry has been: unpredictable.

With the global pandemic rocking Hair & Beauty Salons across the globe, and most closing their doors at one point or another, it’s important to remember that we always need to be prepared for anything. 

And a huge aspect of that, which I saw many Salon Owners struggle with in lockdown especially, was keeping their clients engaged.

Hair & beauty professionals strive in that 1:1, client-facing environments, so when we were stripped of this ability… it was scary, to say the least!

That’s why today, i’m chatting with Dani Everson. Dani is a Salon Owner & Skin Entrepreneur who specializes in super creative & popular ways of engaging her clients; during the Pandemic, but also in everyday life.

Tune in today to hear Dani’s best advice on engaging clients and how to keep clients loyal to your Salon business.

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3 Critical Keys to Growing a Rockstar Team

By Larissa Macleman | 04 March 2021

Some Salon Owners that I see- are actually starting to think “I don’t want to grow”. 

Maybe there’s an inability to find great staff and to fill empty chairs…and this is a real problem for growth. 

Don’t get me wrong, there are some smart, savvy business owners whose businesses are growing rapidly. But there’s still this fear around getting ‘too big’ and not being able to sustain growth. 

And I think that fear and frustration comes from worry. 

“What if my team leave and decide to rent a chair somewhere else”

“What if one of my team leaves and decides to work from home… and they start to steal my other team members.!”

This is a real fear,  especially in this changing environment, as a new generation of people come through… who want to work the way that they want to work and don’t want to work within boundaries.

So I want to talk about the three critical things that you need to establish inside of your business, in order for you to be able to grow the business of your dreams.

Continue Reading

Sound familiar?

The business is running on your shoulders

01The revenue is there. The profit isn't.Busy books, and still that knot in your stomach before payday.
02Your team heard you. They didn't do it.Same conversation, same problem, next week.
0360-hour weeks, give or take.You built this for freedom. You can't switch off for a weekend.

It's not a people problem
It's a plan problem

A salon owner planning her week with a coffee and laptop

Here's the plan · Free 28-minute masterclass

The $1 Million Salon Growth Plan™

Your team, your profit, or you? Find out which one is holding your salon back, and the exact roadmap to fix it.

  • Your growth stage
  • What's holding you back
  • What to fix first
Watch the free masterclass

Results

Owners who stopped winging it

$1M
turnover, 37% growth since June
"Today I will hit $1 Million turnover. I've done a lot of coaching over the years and this is by far the best."
Kristel White
Lemani Hair
12 hours
a week in the business, off the floor
"It changed my business 100%. I no longer work behind the chair and only go into my salon company 12 hours a week."
Erika Rose Brown
Posh Salon and Boutique
4 weeks
of record sales and lowest wage bills
"Highest sales, client retention, average spend, rebooking and new client visits, and the lowest wage bills I've EVER had."
Leigh Nugent
Elle J Hair

Powered by Jemima, your AI operations manager

Out of your head
Into a system your team can run

MySalonCEO is your salon's operating system. Jemima, your AI operations manager, runs it with you.

My BusinessYour numbers, your plan and what has to happen this week.
The Profitable SalonKnow the profit you actually made, and what grows it next.
$100k Career PathwaysYour team chases their own growth and their next pay rise.
Salon PlaybooksHow your salon runs, so it doesn't live in your head.
Explore MySalonCEO 100+ salon owners inside
Larissa and the Salon Owners Collective team walking through a salon

The team behind your growth

10+ years coaching owners to their next level

For more than a decade, our coaches have been inside salons like yours. 2,458+ owners later, we know what holds a salon back at every stage, and exactly what moves it forward.

Led by founders Larissa and Joel, with a team of specialist coaches across profit, team, leadership and growth. One roadmap, built from what actually works on the salon floor.

3 Global Salon Business AwardsLondon, LA and Spain
Fastest Growing Business of the YearSalon Owners Collective
NZHA AwardsProud sponsor and Business Awards judge
Finalist, Best Business CoachAHIA 2026

Salon Mastery · Strategy call

No more winging it
Scale your salon
to $1 million

Real profit, time back, and a team that grows without you holding it together. It starts with one conversation about where your salon is now, and what it takes to get to $1 million.

  • You own a salon with a team, and you're ready for the next level
  • The revenue is growing, but the profit and your time aren't
  • You want a proven roadmap, not another round of winging it
Book a Strategy Call

2,458+ salon owners coached · 10+ years · 3x Global Salon Business Award winner

What happens on your call

A focused conversation about your salon, your numbers and your next move.

01
We find your growth stageWhere your salon really sits right now, and what that stage needs from you.
02
We pinpoint what's holding you backTeam, profit or you. The one thing standing between you and $1 million.
03
You see the road to $1 millionWhat it takes from here, and whether Salon Mastery is the right way to get there.