For salon owners with a team

Scale your salon
to $1 million

Real profit. Time back. A team that grows without you holding it together. No more winging it.

A salon owner smiling at her phone in her calm, busy salon

"The salon is running the best it ever has, while I'm putting in very minimal work."

Hannah Lane · Berry Lane Hair
2,458+
salon owners coached
10+ years
coaching salon owners
3x
Global Salon Business Award winner
NZHA
Awards sponsor and Business Awards judge
Larissa and Joel in the SalonCEO Podcast studio

The SalonCEO Podcast · New every week

The salon owner's
weekly reset

How to step up as a salon CEO, lead a team that delivers, and build a salon that's profitable and successful.
New every week with Larissa and Joel.

Latest episodes

3 Crucial Steps to Make Your Salon Stand Out on Socials

By Larissa Macleman | 19 May 2021

It’s no secret: times have changed.

If you think about it… when was the last time you picked up a phone book to make an appointment purely based on a name and number? Not very often, if at all, right? Gone are the days of going somewhere we know nothing about.

We now live in a digital world overpopulated with online information. Everything we need to know can be found with a few clicks online.

You might be wondering… why is this so relevant to the Salon Industry?

Your clients expect results. They want to be sure they are choosing the best place to get these results. So what will they do? Research and compare.

As a Salon, you need to stand out in this over-crowded digital world . You can’t expect clients to just magically appear…. whether or not they make a booking, starts with you.

So how do you stand out on social media and attract those new clients? In this episode I’m chatting with Andy Seely, who is going to share the 3 most effective tips to improve your salon’s online visibility.

With years of experience in media and sales, Andy is full of expertise when it comes to using digital platforms to help grow a salon business…

Continue Reading

The Secret Ingredients to Running A Successful Salon

By Larissa Macleman | 12 May 2021

The vision of running your own Salon is exciting … to begin with.

You get to be the leader and do things your way instead of coming under someone else’s authority. Sounds like the dream, right?

But as you know, the reality of this has its challenges.

It’s all good and well having a vision but actually making it happen takes skill and steps to get there.

Being a salon owner requires a whole new level of expertise… from managing a team, to increasing profit, not to mention being a marketer, salesperson, cleaning lady, counsellor… OMG, it can be overwhelming.

Luckily, there are certain things you can do to not only claim this role with confidence, but to actually see your salon grow at the same time.

That’s why today I’m chatting with beauty salon owner, Sophie Anquetil, to seek her insights on what it takes from you to make your salon successful while juggling ‘all the things’.

Having owned her salon for 12 years and working closely with me through my Salon Mastery Coaching Program, she has learned many valuable tips along the way.

Continue Reading

Protect Your Salon When She Says “I’m Leaving”

By Larissa Macleman | 28 April 2021

There are a few questions that I often get asked in my work with Salon Owners…

But without a doubt, one of the most common, and most stressed questions sounds like this:
“My team member is leaving… and they’re opening a Salon down the road! HELP!”

OMG… I get the pain, this is a seriously stressful situation.

And there are actually quite a few problems like this that crop up for Salon Owners… like, i’m sure as you read this you can picture a time when a similar stressful situation has happened to you.

I think the smartest way to deal with these types of fireballs is to future proof your business. Know your rights, legally, and make sure you’re protected where possible, by law, against any future problems.

That’s why, today, I wanted to bring onto this episode Cory Sterling. Through his business Conscious Counsel, Cory provides legal counsel for business owners in the health and wellness space.

Tune in today to learn how to protect your business, and yourself by utilising legal practices.

Continue Reading

Sound familiar?

The business is running on your shoulders

01The revenue is there. The profit isn't.Busy books, and still that knot in your stomach before payday.
02Your team heard you. They didn't do it.Same conversation, same problem, next week.
0360-hour weeks, give or take.You built this for freedom. You can't switch off for a weekend.

It's not a people problem
It's a plan problem

A salon owner planning her week with a coffee and laptop

Here's the plan · Free 28-minute masterclass

The $1 Million Salon Growth Plan™

Your team, your profit, or you? Find out which one is holding your salon back, and the exact roadmap to fix it.

  • Your growth stage
  • What's holding you back
  • What to fix first
Watch the free masterclass

Results

Owners who stopped winging it

$1M
turnover, 37% growth since June
"Today I will hit $1 Million turnover. I've done a lot of coaching over the years and this is by far the best."
Kristel White
Lemani Hair
12 hours
a week in the business, off the floor
"It changed my business 100%. I no longer work behind the chair and only go into my salon company 12 hours a week."
Erika Rose Brown
Posh Salon and Boutique
4 weeks
of record sales and lowest wage bills
"Highest sales, client retention, average spend, rebooking and new client visits, and the lowest wage bills I've EVER had."
Leigh Nugent
Elle J Hair

Powered by Jemima, your AI operations manager

Out of your head
Into a system your team can run

MySalonCEO is your salon's operating system. Jemima, your AI operations manager, runs it with you.

My BusinessYour numbers, your plan and what has to happen this week.
The Profitable SalonKnow the profit you actually made, and what grows it next.
$100k Career PathwaysYour team chases their own growth and their next pay rise.
Salon PlaybooksHow your salon runs, so it doesn't live in your head.
Explore MySalonCEO 100+ salon owners inside
Larissa and the Salon Owners Collective team walking through a salon

The team behind your growth

10+ years coaching owners to their next level

For more than a decade, our coaches have been inside salons like yours. 2,458+ owners later, we know what holds a salon back at every stage, and exactly what moves it forward.

Led by founders Larissa and Joel, with a team of specialist coaches across profit, team, leadership and growth. One roadmap, built from what actually works on the salon floor.

3 Global Salon Business AwardsLondon, LA and Spain
Fastest Growing Business of the YearSalon Owners Collective
NZHA AwardsProud sponsor and Business Awards judge
Finalist, Best Business CoachAHIA 2026

Salon Mastery · Strategy call

No more winging it
Scale your salon
to $1 million

Real profit, time back, and a team that grows without you holding it together. It starts with one conversation about where your salon is now, and what it takes to get to $1 million.

  • You own a salon with a team, and you're ready for the next level
  • The revenue is growing, but the profit and your time aren't
  • You want a proven roadmap, not another round of winging it
Book a Strategy Call

2,458+ salon owners coached · 10+ years · 3x Global Salon Business Award winner

What happens on your call

A focused conversation about your salon, your numbers and your next move.

01
We find your growth stageWhere your salon really sits right now, and what that stage needs from you.
02
We pinpoint what's holding you backTeam, profit or you. The one thing standing between you and $1 million.
03
You see the road to $1 millionWhat it takes from here, and whether Salon Mastery is the right way to get there.