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Salon Owners Collective Podcast
Building a Brand Story – The Importance of Social Media
Do you ever feel overstimulated by content on the internet?
Like, there’s so much content – there’s just no way you can possibly take it all in.
It makes you think right, how is my content supposed to reach my audience in and amongst all this chaos?
With so many messages from different brands and corporations bidding for their attention – how do I make my message stand out?
On this episode of The Salon Owners Collective Podcast we are joined by the incredible Hayley Mears, an expert on building a brand story and the best person to help tell us, once and for all, what should we be posting on social media.
Continue Reading10 Hiring Tips for Salons
Do you feel like recruiting great staff, god – even any staff – in the hair and beauty industry is just getting harder and harder?
Do you reminisce on the good old days when you could just tape a sign to the window saying “We’re hiring” and wait for your dream team member to walk through the door?
But now, the tides have changed – and it’s not enough just to be hiring – you’ve got to be actively recruiting…
Continue Reading3 Secrets to Becoming The Salon CEO
What does it really mean to be a Salon CEO? This is a question that I personally spent the best part of 20 years working my way through when I owned my own Salon.
And ultimately I landed on this: being a Salon CEO means taking control of both your business so that it facilitates your life and the life you’re working towards. Because as you’ve heard me say time and again we work to live we DO NOT live to work.
It’s the very thing that possessed you to open your own Salon in the first place right? FREEDOM – to live your life on your terms.
But how do we achieve this?
Continue ReadingSalon Owners Collective Blog
The 3 Queen Moves That Change Everything In Your Salon
The 3 Queen Moves That Change Everything In Your Salon Last week, we talked about the decision. The decision to step into CEO. The decision to spend less time behind the chair and more time leading the business. The decision to stop being the person who does everything. But the decision is actually the easy…
Read the full articleThe Hardest Lesson I Learned as a Salon Owner
The Hardest Lesson I Learned as a Salon Owner I was the best stylist in my salon. Fully booked. Highest revenue column. Working harder than everyone else. And somehow… I was taking home the least. At the time, I thought my team was the problem. Why didn’t they care like I did? Why did everything…
Read the full articleWhy No One Is Applying to Your Salon
There Is No Stylist Shortage. You Have a Salon Brand Problem. You’ve heard it. Maybe you’ve even said it yourself. “There’s just no one out there.” No stylists. No therapists. No good applicants. No one who wants to work anymore. And after hearing it repeated across the industry for years, it starts to feel true.…
Read the full article