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Salon Owners Collective Podcast
4 Steps to a Marketing Strategy That Works – Part 1/3
Do you dread social media marketing? You don’t know what to post that will actually get traction – you feel like you’re posting all the time but no one is engaging with it – are they even seeing it? You feel like there’s no time, no hope and frankly, no point. So you just wing it…
Continue ReadingSalon Owners: This the Only Way to Make Profit in Your Business
The word PROFIT has a bit of a bad rep these days – often associated with want and greed but you need profit to run a successful business – it’s not negotiable.
Salon owners who aren’t prioritising profit are inevitably condemning themselves to live week to week – paying themselves with the leftovers… If there are any.
Continue ReadingPerfectionism Is Ego in Disguise – 3 Mistakes All Creatives Make in Business
Is this you?
You started your business because you’re passionate about your craft… you want to do things well, do them your way and really channel your creativity into something that is truly your own.
Only now, you’re bogged down in ‘business stuff’ – payroll, hiring, marketing – what happened to the fun stuff?
So many Salon Owners I know have experienced this – and god knows I did when I opened my Salon.
The problem is, as entrepreneurs we’re used to a certain creative process – but when it comes to business – it just can’t thrive on love, passion, and creativity alone.
On this episode of The Salon Owners Collective Podcast, I’m joined by business coach, Laura Higgens. Based in Sydney, Laura helps creatives who are facing this very problem and today she shares the 3 main roadblocks every creative faces when they endeavour to turn their passion and craft into a profitable business.
Continue ReadingSalon Owners Collective Blog
How to Enjoy a Stress-Free Holiday as a Salon Owner
“I need a fricken holiday… but I can’t leave my team!” Holidays are supposed to be a time to relax and rejuvenate… yet for Salon Owners, they bring a whole lot of anxiety and stress. And that’s before you even think about booking anything! There’s an overwhelming fear that if you go on holiday,…
Read the full articleThe Secret to a Million Dollar Mindset
“What the heck am I doing” I started my Salon at 20, 6 months after my apprenticeship… and I didn’t know what the heck I was doing. I was just winging it. I was exhausted and wanted to keep pushing through, even though I wasn’t making any money! I decided one day that…
Read the full articleThe Right Time to Recruit… is NOW!
“I am suddenly feeling quite panicked” I recently had a Salon Mastery owner reach out to me, worried that she wasn’t leaving her team with enough support whilst she goes on a 3 week Europe holiday. But, what do you do? Do you take the risk and recruit a Front of House…
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