Why Your Branding is Probably Unbalanced

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Everything in life requires a certain amount of balance in order to truly succeed. 

This is especially true when it comes to your business. 

I know so many Salon Owners struggle to maintain balance within their own businesses and branding… they want to be the perfect amount of ‘this’ and the perfect amount of ‘that’, they want to sell to one type of person, but also another type of person, or maybe even be everything to everyone…

And can never quite seem to find the happy medium. 

Luckily today, you’ll finally get some answers. I’m chatting with Emma Ebeling, an expert in both Salon branding and marketing. She’ll talk you through how to find a perfect balance in the way you present your Salon to the world and balance your Salon’s purpose, personality and positioning. 

Be sure to tune in today to hear her top tips. 

  • 0:00 – Meet emma
  • 0:39- Emma’s story
  • 8:00- The 3 p’s
  • 10:15- How to look at your business objectively
  • 13:55- Who are you attracting into your business
  • 20:00- The ‘S.P.A.C.E.S design method
  • 29:55- Emma’s Mantra
  • 30:35- Recommended Book
  • 32:45- The Chic Collective

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Recommended Links

CLICK HERE to check out Sell Like Crazy by Sabri Suby

CLICK HERE to see the Half Geek Half Chic website

CLICK HERE to check out our Podcast on Spotify

CLICK HERE to join the Salon Owners Collective Facebook Group

 

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About the author, Larissa

Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.

I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.

I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.