What do you want your Salon to be known for? Why should a client choose your Salon over the one down the road?
Janine Jarman aka the Queen of Perms is the founder of Curl Cult. With over 20 years of experience in the industry as a hairstylist, educator, Salon Owner, and now CEO, Janine knows what it takes to create a unique product offering that people LOVE and will always purchase.
In reality, this holds so many Salon Owners back from success…and reaching their full potential.
Instead of feeling confident about your experience and your Salon’s prices, you instead have this overwhelming urge to compare yourself to other Salons, to discount your services, to apologise before anything has even gone wrong, all due to the fact that you’re worried that if you don’t, that client will go elsewhere.
Have you ever felt like you’re a wolf in sheep’s clothing?
You feel like you own a seemingly successful salon, with a great team and loyal clients… but you still experience waves of anxiety and loneliness that often roll through your mind. You begin to wonder: is this all too good to be true?
If you have experienced this, then you are not alone!
So whether you are passionate about your team specialising in one service, or having flexible lifestyle hours, or you value constant education and upskilling for your team; it’s your job to own this vision for your Salon.
In this episode, I’m bringing in a friend of mine, Wade Brannon to share how you can cultivate a team culture that everyone wants to work for, and no one ever wants to leave.
I’m pretty sure it’s every Salon owner’s worst nightmare… everyone leaving you, and you’re the one left to pick up the pieces.
Honestly, even with a team of 30, I still worried about this at times
So instead I focused on building a salon team culture that was so good, so irreplaceable, that my stylists would never want to leave.