Posts by Larissa Macleman
Uncover Your Brand Legend
Sarah Hart is a Web Designer turned branding expert who helps brands become legends online… Our chat is around helping you discover your brand legend with her 6 brand arch types or personalities. It will help you refine your salons online presence and help your potential clients feeeel something about your brand. Helping them choose…
Is your Salon Actually Working?
As an industry, I think we’re still complaining about how this new generation of stylists and therapists is ‘so not motivated’ and “when I was an apprentice I worked harder and longer for less money and more passion”. Alan Austin-Smith, founder of The Fantastic Hairdresser has his own opinion on this topic and lays it…
The 5 Emerging Salon Marketing Trends
The problem is that our clients and our potential clients are becoming tired of jaded and traditional marketing tactics. The days of leaflet drops and selling steak knives and deals at Grab one have just worn thin and if anything it turns our clients off coming to us. If you’ve been big on marketing your…
Read Full PostThe 5 Steps Of Content Marketing For Your Salon
The problem is that our clients and our potential clients are becoming tired of jaded of traditional marketing tactics. It’s noisy and crowded out there online so instead, your potential clients want to build meaningful connections with people, businesses and brands before they choose WHO they will do business with… In this episode, I discuss a…
A Salon with Passion
