Building Creative Framework to Empower your Team

By Larissa Macleman | 19/08/2018

When we think of consistently growing our salon, we often turn to see what we’re doing in our marketing efforts, when really we should be exploring more of what our team is wanting and needing.

In today’s episode, I’m talking with Brad Lepper, an award winning hairdresser, a core international artist and educator for Sebastian Professional and the Creative Director and Owner of Auckland based salon, French Revolver Studio. We discuss how Brad has built his award winning creative team, the ins and outs to how his studio runs and the team processes and foundations that have been put in place to create the brand.

In more detail we dive into:

How to intertwine your salon goals with your teams dreams
Selling vs. Educating
Why we need to break the hierarchy in a salon environment
How to keep your brand culture while giving your team creative freedom
What we as salon owners need to do to ensure our industry grows

You will learn a lot from Brad and his business morals, his insights are just so interesting and it really makes you want to re-evaluate the industry norms.

About the author, Larissa

Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.

I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.

I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.