Building an Authentic Salon Brand
Creating a brand that gets noticed and attracts new clients takes more than a pretty Logo, nice fonts and cool colours. Even a great digital presence on it’s own is just not enough.
Claire Spalding from My Brand Story talks about the secrets of Big Brands you know and love and how you can take steps to get clarity on your brand’s purpose and mission.
Making this the centre of all the decisions you make in developing your business and your team is the REAL key to success.
This interview is more than a chat about Logos’ and more about your business purpose – all part of building an authentic brand.
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About the author, Larissa
Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.
I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.
I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.