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Surviving Facebook’s Algorithm Changes with Social Dinner Parties

Algorithm & Dinner parties

Have the recent Facebook changes sent you into a spiral of panic over your salon’s marketing efforts?

Well, time to stop the spiral because in today’s Salon Owners Collective podcast, I’m discussing why this shift in social media can actually be a good thing, and how treating your social profiles like a dinner party can help grow your reach and engagement.

 

In this episode you’ll learn:

 

  • What’s involved in the “new” algorithm changes and how to leverage them in your salon’s Facebook marketing
  • 3 ways you can achieve relevance for your salon on social media
  • Where you need to be spending time connecting within Facebook (hint: it’s not just the newsfeed)
  • 4 types of content that will help you cultivate conversations and spur more engagement with your ideal clients

 

Recommended Links

Join the Conversation on Messenger Marketing and join the FREE Group & Free Masterclass Event! Join Here

Listen to this episode

About the author, Larissa

Business Coach & Marketing Strategist: After 20 years of salon business I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylist.

I love helping stylists & salons with marketing strategies, the latest technology and working smarter, not harder in salon business.

Salon Owners Collective is an online community with the mission of inspiring and empowering Salon Owners from around the globe to grow beyond owner operator. Turn your ideas into a reality, build successful businesses and live with clarity and purpose.