Surviving Facebook’s Algorithm Changes with Social Dinner Parties
Have the recent Facebook changes sent you into a spiral of panic over your salon’s marketing efforts?
Well, time to stop the spiral because in today’s Salon Owners Collective podcast, I’m discussing why this shift in social media can actually be a good thing, and how treating your social profiles like a dinner party can help grow your reach and engagement.
In this episode you’ll learn:
- What’s involved in the “new” algorithm changes and how to leverage them in your salon’s Facebook marketing
- 3 ways you can achieve relevance for your salon on social media
- Where you need to be spending time connecting within Facebook (hint: it’s not just the newsfeed)
- 4 types of content that will help you cultivate conversations and spur more engagement with your ideal clients
Recommended Links
Free Guide to Salon Social Post Formula
Join the Conversation on Messenger Marketing and join the FREE Group & Free Masterclass Event! Join Here
About the author, Larissa
Business Coach helping Salons reach $1 Million+: After 20 years as a Salon Owner, I worked in online marketing & technology development, Business Development Manager at Timely Salon Software and co-founded HAIRshare app for Stylists.
I realised that I love helping Salon’s with their marketing, implementing the latest technology and developing strategies that have been proven to help Owner who smarter, not harder in their Salon business.
I founded Salon Owners Collective nearly 10 years ago as an online community with the mission of inspiring and empowering Salon Owners across the globe, to build a business of Freedom & Profit without stress and overwhelm. We have already helped 10+ Owners reach $1 Million+ success.